- Online Advertorials Worry Watchdogs
Online Media Daily, Wendy Davis - Friday, September 24, 2004
Weather.com's decision earlier this month to start running advertorials for Scott's fertilizer- ...
- Web Surfers Increasingly Skeptical Of Information On Internet
Online Media Daily, Wendy Davis - Sunday, September 26, 2004
People are spending more time online than ever before, but-- paradoxically--they se ...
- Sellers Of Once Illegal Music Downloads Dominate OMMA Awards
Online Media Daily, Wendy Davis - Tuesday, September 21, 2004
Marketers of sites that offer downloadable music took top honors at t ...
- Anti-Spam Law Creates Confusion
Online Media Daily, Wendy Davis - Monday, September 20, 2004
More than eight months after the start date of CAN-SPAM legislation design ...
- AOL Boosts Broadband With TV Reviews
Online Media Daily, Wendy Davis - Friday, September 17, 2004
In its continuing effort to offer programming designed mainly for broadband user ...
- Will Day Traders Become Weekend Newshounds?
Online Media Daily, Wendy Davis - Wednesday, September 15, 2004
When the Wall Street Journal launches a new weekend edition in 200 ...
- Yahoo! Buys Musicmatch For $160 Million; Hopes To Sign Up Paid Subscribers
Online Media Daily, Wendy Davis - Tuesday, September 14, 2004
In a bid to become a major player in the fledgling Intern ...
- Online Wins An EFFIE, Internet Qualifies For Influential Marketer Awards
Online Media Daily, Wendy Davis - Tuesday, September 14, 2004
For the first time, Internet campaigns will be eligible for the N ...
- AstraZeneca Seeks Hispanic Heartburn Sufferers on Terra.com
Online Media Daily, Wendy Davis - Monday, September 13, 2004
Terra Lycos recently joined forces with the pharmaceutical company AstraZeneca by launchi ...
- Weather.com Tries To Lure Marketers With Advertorials, Viewer-Personalized Ads
Online Media Daily, Wendy Davis - Sunday, September 12, 2004
Weather.com, the online site for The Weather Channel, is trying to lu ...
- Yahoo! Partners With Mark Burnett For New Season Of 'The Apprentice'
Online Media Daily, Wendy Davis - Thursday, September 9, 2004
Yahoo! Inc. announced Thursday that it scored a deal to become t ...
- Elevator Medium To Launch Internet Ad Campaign
Online Media Daily, Wendy Davis - Wednesday, September 8, 2004
Captivate Network, a division of Gannett Co. that operates a place-based vid ...
- Bigfoot Interactive: Nine Out Of 10 E-mails Reaching Consumers
Online Media Daily, Wendy Davis - Tuesday, September 7, 2004
In the last year, despite increased in-box vigilance, marketers have been huge ...