- Give Thanks To Your Customers -- Here's How
Email Insider, Amanda Hinkle - Friday, November 21, 2014
eMarketer reports that 50% of Millennials (and 40% of all Internet user ...
- In 2015, Automation Technologies Will Ease Path To Contextual
Email Insider, Amanda Hinkle - Thursday, October 23, 2014
Ready or not, here it comes. A wave of marketing that h ...
- Fall Is Time For Balance In Your Email Marketing Program
Email Insider, Amanda Hinkle - Thursday, September 25, 2014
Achieving balance does not necessarily mean that all elements are equal. ...
- Embody Spirit Of Labor Day & Celebrate Your Email Accomplishments
Email Insider, Amanda Hinkle - Thursday, August 28, 2014
Labor Day is right around the corner -- a holiday whose origi ...
- Investing In The NEW Information Superhighway
Email Insider, Amanda Hinkle - Thursday, July 31, 2014
Sophisticated systems have been developed to collect and process big data ...
- Gone Fishing
Email Insider, Amanda Hinkle - Thursday, July 3, 2014
With summer here, I'm looking forward to a favorite pastime shared wi ...
- You've Got (Too Much) Mail
Email Insider, Amanda Hinkle - Thursday, May 22, 2014
Recently I asked someone, what would cause you to unsubscribe from yo ...
- Integrating Email And Social To Enhance Performance Of Both
Email Insider, Amanda Hinkle - Thursday, May 8, 2014
As a marketing strategist, I am intrigued by how "The Voice" leverag ...
- This Spring, Use Voice of the Customer to Drive Brand Awareness
Email Insider, Amanda Hinkle - Thursday, April 10, 2014
Spring has sprung, and for those of us who suffered through t ...
- Is There A Future for Digital Marketing Within Wearables?
Email Insider, Amanda Hinkle - Thursday, March 13, 2014
Keep your eyes peeled, kids, a new screen is coming to tow ...
- How To Prospect The Gold Mine Of Transactional Messaging
Email Insider, Amanda Hinkle - Thursday, February 27, 2014
Email marketers are so focused on explicitly revenue-generating campaigns that we oft ...
- A Reflection On Our Email Marketing Forefathers
Email Insider, Amanda Hinkle - Friday, January 17, 2014
As we turn the page on another year, I wanted to ta ...
- Seeing Green: Get More From Your Emails This Holiday Season
Email Insider, Amanda Hinkle - Wednesday, December 11, 2013
Want more out of your email programs this holiday season? As ...
- What A Workout! A Cautionary Tale Of Transactional Messaging
Email Insider, Amanda Hinkle - Thursday, November 7, 2013
Lately I've been noticing more and more examples of poor cross-channel marketi ...
- Using SMS To Promote Event Attendance
Email Insider, Amanda Hinkle - Thursday, October 10, 2013
I recently attended a digital retail conference and was reminded of somethi ...
- How To Avoid Email Automation Embarrassment
Email Insider, Amanda Hinkle - Friday, September 27, 2013
Recently, a colleague forwarded a product recommendation email that left me ...
- Marketing To The 'On-Demand' Consumer
Email Insider, Amanda Hinkle - Thursday, August 15, 2013
Consumers are increasingly in the driver's seat: constantly connected, Internet-enabled, socially link ...
- Have A Little Faith In Me: A Note About Digital Marketing Decoys
Email Insider, Amanda Hinkle - Thursday, July 18, 2013
If you read my last article about online privacy, you may g ...
- Private Eyes: Hall & Oates-Inspired Response To Recent Events
Email Insider, Amanda Hinkle - Monday, June 24, 2013
In the wake of Edward Snowden's revealing a government surveillance program th ...