CORY TREFFILETTI

Cory, vice president of strategy for the Oracle Marketing Cloud, is a founder, author, marketer & evangelist. Contact him at cory.treffiletti@oracle.com.

Results for May 2007
  • Going Vertical !!!
    With the entire buzz being generated through numerous consolidations and mergers, it's ...
  • Do You 'Think Different'?
    Back in the late '90s, Apple launched an elegant campaign which asked ...
  • Is The Pre-Roll The New Pop-Up?
    Back in the late '90s the interactive advertising industry discovered a way ...
  • Orientating The Paradigm Of The Web 2.0 Lexicon
    I enjoy hearing people's excitement when they pontificate on a new site ...
  • The Holdings Of The Holding Company Model
    With all the changes taking place and all the consolidation being led ...