Garfield at Large
MediaPost Week in Review
The Agency Business
MAD: MediaPost's Agency Daily
Accounts in Review
Out to Launch
People on the Move
Stan Mack's Real Mad
MAD - London
Online Media, Marketing
Daily Online Examiner
Email Marketing Daily
EU Email Marketing Daily
Email Insider Europe
Mobile Shop Talk
Search Marketing Daily
Social Media & Marketing Daily
The Social Graf
Online Media, Marketing
Data & Targeting Insider
Publishing & Publishers
The Daily Blog
Supply Side Insider
& The Media
Audience Buying Insider
Brand and Product Marketing
Thom Forbes: Top of the News
Engage Target Market Newsletters
Industry Sector Newsletters
Marketing Tools & Strategies
2016 Events Calendar
2017 Events Calendar
November 17, 2016, CO
Email Insider Summit
December 4 - 7, 2016, UT
Search Insider Summit
December 7 - 10, 2016, UT
Creative Media Awards
January 25, 2017, New York City
Email Insider Summit Europe
January 30 - February 2, 2017, The Alps
TV Insider Summit
October 16 - 19, 2016, Mohonk
Publishing Insider Summit
October 10 - 13, 2016, Austin
OMMA Bots & Chat
September 29, 2016, NYC
September 29, 2016, NYC
September 28, 2016, NYC
September 28, 2016, NYC
September 27, 2016, NYC
September 26, 2016, NYC
OMMA at Advertising Week
September, 2016, NYC
Brand Marketers Summit - Cross-Channel
August 24 - 27, 2016, Lake Tahoe
Programmatic Insider Summit
August 21 - 24, 2016, Lake Tahoe
IoT Marketing Forum
August 3, 2016, NYC
Masters of Media Selling
August 2 - 4, 2016, NYC
Agency of the Year
Content Marketing Insider Summit
Cross-Channel Marketing Insider Summit
Digital Out of Home Awards
Future of Media
Marketing Automotive Awards
Marketing Sports: Soccer in America
Mobile Insider Summit
OMMA at Internet Week
OMMA at SXSW
OMMA Audience Buying
OMMA Marketing Tech
OMMA Programmatic in New York
OMMA Programmatic TV
OMMA San Francisco
Online All Stars
Social Media Insider Summit
Video Insider Summit
Creative Media Awards (January 25, 2017, New York City)
OMMA Awards (September 26, 2016, NYC)
Appy Awards (May 17, 2016, NYC)
Marketing Automotive Awards (March 24, 2016, NYC)
Online All Stars (January 27, 2016, NYC)
Agency of the Year (January 21, 2016, NYC)
Digital Out of Home Awards (November 3, 2015, NYC)
Become A MediaPost Member
Subscribe to your choice of industry specific newsletters, save $100 on conferences, search member directories, comment on stories and more. Free to qualified media, marketing and advertising professionals.
All Member Directory
Manage My Account
Manage My Subscriptions
Feedback Loop (Comments)
About and Contacts
Forgot your password?
President , Daisy Whitney
Contact MediaPost Editorial
Results for August 2012
The Future Of Live Streaming: Lessons Learned From The Olympics
VidBlog, Daisy Whitney - Friday, August 31, 2012
The Olympics may be over, but its impact will be felt in ...
'Pretty Little Liars' Bets On Social For Web Series; Video Views, Mentions Rise
VidBlog, Daisy Whitney - Thursday, August 30, 2012
Disney-ABC has been an online video leader since back in 2005 when ...
Recommended Brand Videos Drive 4 To 6 Times Brand Lift
VidBlog, Daisy Whitney - Wednesday, August 29, 2012
So you've sold all your pre-roll inventory. Or maybe your viewers are ...
Mid-Rolls Growing, But Do Consumers Like Them?
VidBlog, Daisy Whitney - Tuesday, August 28, 2012
By many counts, mid-rolls are among the fastest-growing online video ad formats, ...
Good Metadata Is A Brand-Safety Tool
VidBlog, Daisy Whitney - Monday, August 27, 2012
Who's going to be the next startup to succeed in online video? ...
Smart TV Makers To Lose On Ad Revenue Opps From Over-The-Top, Report Says
VidBlog, Daisy Whitney - Friday, August 24, 2012
About 159 million homes will have smart TVs by the end of ...
Hulu Content Discovery Makeover Can Bring More Ad Dollars
VidBlog, Daisy Whitney - Thursday, August 23, 2012
Hulu has always done well at luring advertisers, and its new makeover ...
Number Of Video Ads Viewed Dipped In July; YouTube Gains Ad Market Share
VidBlog, Daisy Whitney - Wednesday, August 22, 2012
Ah, have the dog days of summer gotten online video ads down? ...
Two-Thirds Of Connected TV Users Interact With Ads
VidBlog, Daisy Whitney - Tuesday, August 21, 2012
Despite their relatively modest reach, connected TVs offer a highly engaged base ...
DEV WATCH: Adap.tv Announces "Adap.tv Audience Unifier"
MAD SF, Tyler Loechner, Daisy Whitney - Monday, August 20, 2012
As initially reported in VidBlog on August 17, Adap.tv just announced its “Adap.tv ...
Location Matters In Online Video Retail Ads
VidBlog, Daisy Whitney - Monday, August 20, 2012
Last week we talked about how online retailers can improve the view ...
Online Video And TV: First Comes Measurement, Then Creative
VidBlog, Daisy Whitney - Friday, August 17, 2012
Online video and TV just can't stay away from each other. They ...
Online Video, Mobile Video Bright Spots In Media Forecast; Video CPMs Rise
VidBlog, Daisy Whitney - Thursday, August 16, 2012
The whole enchilada of ad-supported media is growing less than expected this ...
Online Video Ad Viewers Buy More Clothes, More Frequently
VidBlog, Daisy Whitney - Wednesday, August 15, 2012
As retailers track this year's back-to-school shopping season, already in full swing, ...
How To Boost Online Retail Sales With Video, Call To Action
VidBlog, Daisy Whitney - Tuesday, August 14, 2012
Spell it out. If you want a prospective customer to watch the ...
My Dream Netflix Service
VidBlog, Daisy Whitney - Monday, August 13, 2012
I'm all for the Netflix Just for Kids option. The 12-and-under programming ...
Mobile Viewing Biggest Driver of Online Sports, Olympics Viewing
VidBlog, Daisy Whitney - Friday, August 10, 2012
As the Olympics wind down this weekend, one of the big questions ...
Univision Intros Multiscreen Interactive Tools for Marketers
VidBlog, Daisy Whitney - Thursday, August 9, 2012
Most online video ads start with a TV spot. That's the reality ...
Online Video Ad Loads Rise by 33%, Ad Completion Rates Remain High
VidBlog, Daisy Whitney - Wednesday, August 8, 2012
Think you're seeing more ads in TV shows online? You are. Are ...
Netflix Satisfaction Ratings Dip
VidBlog, Daisy Whitney - Tuesday, August 7, 2012
On the heels of tepid quarterly reports, Netflix is also losing some ...
A New Way to Buy Online Video Audiences
VidBlog, Daisy Whitney - Monday, August 6, 2012
A pet food maker wanting to expand its reach with online video ...
TV Marketers Missing Opportunity to Drive Mobile Purchases by Tablet Users
VidBlog, Daisy Whitney - Friday, August 3, 2012
While plenty of consumers make purchases using smartphones and tablets, very few ...
Hulu Plus On Apple TV: A Test Drive
VidBlog, Daisy Whitney - Thursday, August 2, 2012
Some things just don't go together. Cookies and mustard, for instance. Minivans ...
Tablet Use as TV Companion Grows, Study Finds
VidBlog, Daisy Whitney - Wednesday, August 1, 2012
Tablets and TVs go hand in hand, but in ways that may ...
All Archives >
Privacy/Terms & Conditions
©2016 MediaPost Communications. All rights reserved.
1460 Broadway, New York, NY 10036
tel. 212-204-2000, fax 917-591-3261,