- ComScore Pushes Unified Video Measurement
Video Insider, Daisy Whitney - Wednesday, June 25, 2014
In a quest for better metrics, comScore is pitching a new measureme ...
- Pay-TV Subcribers Add On Streaming Services
Video Insider, Daisy Whitney - Wednesday, June 18, 2014
If media habits in the United States are anything like those acro ...
- Programmatic Video Bought Like TV -- Via CPM
Video Insider, Daisy Whitney - Monday, June 9, 2014
A just-released study from Videology finds that more than 90% of markete ...
- Mobile Viewing Of Online Video Doubles, Study Finds
Video Insider, Daisy Whitney - Wednesday, June 4, 2014
Not only are smartphones and tablets far outselling computers and TVs, th ...