- Video Metrics: Marketers Favor Views, Conversions, Brand Lift
Video Insider, Daisy Whitney - Tuesday, February 24, 2015
As the audience for digital video and the ads that come wi ...
- Video Ad Viewability Rises
Video Insider, Daisy Whitney - Wednesday, February 18, 2015
Video ad viewability has been a hot-button issue among advertisers and publishe ...
- Mobile Video On Track For Three-Quarters of Traffic
Video Insider, Daisy Whitney - Wednesday, February 11, 2015
Mobile data traffic grew by 69% in 2014, and video accounts f ...
- Streaming Media Devices On Track For Big Growth
Video Insider, Daisy Whitney - Wednesday, February 4, 2015
Over-the-top viewing is poised to have a big year, thanks to fa ...