- Verizon Sees Progress With FiOS TV Rollout
MediaDailyNews, David Goetzl - Tuesday, October 31, 2006
Verizon CFO Doreen Toben said Monday the company is making "steady progres ...
- Ruby Tuesday Sponsors 2 Reality Shows
MediaDailyNews, David Goetzl - Tuesday, October 31, 2006
Ruby Tuesday, the restaurant chain, will sponsor "Iron Chef America" on t ...
- Brandtique: Starter
MediaDailyNews, David Goetzl - Tuesday, October 31, 2006
With the never-ending menu of reality-competition shows, marketers have become enamored wi ...
- FoxNews.com Columnist Gets It Wrong, NBC Says 'Studio 60' Stays Onboard
MediaDailyNews, David Goetzl - Tuesday, October 31, 2006
A Fox News report that NBC's heavily promoted "Studio 60 on t ...
- Stoli Vodka Backs Gay Doc On Logo TV
MediaDailyNews, David Goetzl - Monday, October 30, 2006
In the latest example of a marketer becoming a producer and sponsori ...
- Hearst-Argyle Warns That NBC's Cost Plan Could Hurt Affiliates
MediaDailyNews, David Goetzl - Friday, October 27, 2006
The top executive at Hearst-Argyle, one of NBC's top affiliate groups, suggest ...
- NBCU Taps Winter To Sell Summer Olympics, Other Sports
MediaDailyNews, David Goetzl - Friday, October 27, 2006
NBC Universal has tapped Seth Winter to head sales for its spor ...
- Wal-Mart Expected To Name Draft, Carat, R/GA, Shake-Up Media Strategy
MediaDailyNews, David Goetzl, Joe Mandese - Thursday, October 26, 2006
Wal-Mart reportedly has decided to move its massive advertising account to ...
- NBC To Keep Scripted Fare In Early Prime Time
MediaDailyNews, David Goetzl - Thursday, October 26, 2006
A week ago, NBC's decision to revamp its Thursday lineup seemed unlikel ...
- Meredith Sees Cause For Celebration: 15% Revenue Jump
MediaDailyNews, David Goetzl - Thursday, October 26, 2006
Riding Sun Belt population growth and particularly strong political spending, Meredith Cor ...
- Web Gains Promo Mojo: Fox Airs 'OC' Online Before TV Premiere
MediaDailyNews, David Goetzl - Wednesday, October 25, 2006
The time is rapidly approaching when the following is no longer new ...
- Turner's Koonin Expands Entertainment Portfolio, Adds Court TV, TCM
MediaDailyNews, David Goetzl - Wednesday, October 25, 2006
Steve Koonin, the former Coca-Cola marketer who switched to the creative si ...
- NBC's Flexible Scheduling Should Boost Prime Time
MediaDailyNews, David Goetzl - Wednesday, October 25, 2006
Flexibility pays off. NBC's flexible scheduling option for Sunday night NFL broadcas ...
- Brandtique: Product Placement
MediaDailyNews, David Goetzl - Tuesday, October 24, 2006
Media agencies now argue that their handiwork is just as innovative ...
- AT&T Preps U-verse. Will Expand Media Universe
MediaDailyNews, David Goetzl - Tuesday, October 24, 2006
AT&T's foray into television service is moving slowly by design. The telec ...
- Coke Names UK Agency Exec To Lead Global Marketing
Marketing Daily, David Goetzl, Laurie Petersen - Friday, October 20, 2006
[Beverages] Jonathan Mildenhall is new vp of global marketing for Coca-Cola a ...
- Stations Report Mixed Results, Print Operations Continue Decline
MediaDailyNews, David Goetzl, Erik Sass - Friday, October 20, 2006
Broadcast station groups displayed mixed third-quarter results Thursday--highlighted by the Tribune C ...
- Coke Boosts Ad Spending, Reports Results
MediaDailyNews, David Goetzl - Friday, October 20, 2006
Coca-Cola reported a year-to-date revenue jump Thursday, propelled partly by a 1 ...
- Scrubbed From Broadcast, 'Scrubs' Gets A Second Life Online
MediaDailyNews, David Goetzl - Friday, October 20, 2006
While NBC continues to relegate comedy "Scrubs" to bench player, at lea ...
- Jock Shock: Fox Sports Broadcaster Sorry For 'Wallet' Wallop
MediaDailyNews, David Goetzl - Thursday, October 19, 2006
Baseball broadcaster Steve Lyons issued an apology late Wednesday for offending anyo ...
- Time Warner Cable Issues IPO, Moves To Unlock Potential
MediaDailyNews, David Goetzl - Thursday, October 19, 2006
While some major cable companies are going private, Time Warner Cable ...
- Bloomberg Will Return To Media Biz After City Hall, Eyes Philanthropy
MediaDailyNews, David Goetzl - Thursday, October 19, 2006
The mayor of New York plans to keep his former day jo ...
- Tennis Channel Adds A Double To Marketing Team
MediaDailyNews, David Goetzl - Thursday, October 19, 2006
Looking to raise its profile after a potentially transformative programming move, t ...
- Merrill Lynch: Fox, Cablevision Deal Means 25% Rev Jump For Net
MediaDailyNews, David Goetzl - Wednesday, October 18, 2006
Influential Wall Street analyst Jessica Reif Cohen issued a report Tuesday suggesti ...
- Outdoor Channel's New CEO Plans Upgrade, Possible Sale
MediaDailyNews, David Goetzl - Wednesday, October 18, 2006
Could the Outdoor Channel be put on the block? Certainly new C ...
- Brandtique: Drakkar Noir
MediaDailyNews, David Goetzl - Tuesday, October 17, 2006
In an era of pervasive product placement, where the newest SUVs a ...
- Disney Refuses To Promote Unhealthy Foods To Kids
MediaDailyNews, David Goetzl - Tuesday, October 17, 2006
The Magic Kingdom just got healthier. Disney announced Monday it would on ...
- Fashion Dictum: MyNetwork, Wal-Mart Push Apparel Line
MediaDailyNews, David Goetzl - Tuesday, October 17, 2006
As low-cost Wal-Mart looks to raise its profile as a destination f ...
- Fox News, Cablevision Reach Agreement
MediaDailyNews, David Goetzl - Tuesday, October 17, 2006
Fox News Channel has come to a carriage agreement that will ke ...
- NBC On The Rebound, Says Parent GE
MediaDailyNews, David Goetzl - Monday, October 16, 2006
Citing momentum in prime time, top executives at parent General Electric label ...