- Travel Channel Goes Sapphire Class In 4 Shows
MediaDailyNews, David Goetzl - Monday, August 31, 2009
Discovery, which sells for the Travel Channel although it no longer ow ...
- FBN, Tennis Channel 'Open' Communication
MediaDailyNews, David Goetzl - Monday, August 31, 2009
In a cross-promotion gambit between two lower-profile cable channels, the Fox Busine ...
- Peacock Struts 'Colorful' Campaign
Marketing Daily, Wayne Friedman, David Goetzl - Monday, August 31, 2009
NBC will be adding a subtle two-word marketing tweak to its fa ...
- Peacock Struts 'Colorful' Campaign
MediaDailyNews, Wayne Friedman, David Goetzl - Monday, August 31, 2009
NBC will be adding a subtle two-word marketing tweak to its fa ...
- Nielsen: TV Homes Increase, Markets Fluctuate
MediaDailyNews, David Goetzl - Friday, August 28, 2009
Heading into the 2009-10 television season, Nielsen said total U.S. TV hom ...
- ESPN Moves Into Boston Market, Debuts Local Site
MediaDailyNews, David Goetzl - Friday, August 28, 2009
With some questions about the future of The Boston Globe and seemi ...
- Verizon Launches Trial Run Of 'TV Everywhere'
Marketing Daily, David Goetzl - Friday, August 28, 2009
Verizon said it has launched a trial under the "TV Everywhere" umbrel ...
- TWC Finesses TV Everywhere, Verizon Launches Trial Run
MediaDailyNews, David Goetzl - Thursday, August 27, 2009
Time Warner Cable, the country's second-largest MSO, said it will launch furth ...
- TiVo Launches Local Rating Service, See Potential Rev Stream
MediaDailyNews, David Goetzl - Thursday, August 27, 2009
TiVo's first-of-a-kind service that offers up commercial ratings in local markets h ...
- WPP Focuses On Emerging Markets, Sorrell Upbeat About Consumer Insight Biz
MediaDailyNews, David Goetzl - Wednesday, August 26, 2009
WPP Group CEO Martin Sorrell suggested Wednesday that the reported move ...
- Drive Thru: IPG, GM Agree On Payment
MediaDailyNews, David Goetzl - Tuesday, August 25, 2009
Interpublic Group has reached an agreement with the bankrupt General Motors ...
- Harvey Takes Helm As Fuse GM
MediaDailyNews, David Goetzl - Monday, August 24, 2009
Gavin Harvey, the former head of Comcast's Versus sports network, will ta ...
- Heinz To Raise Spending Cap To Keep Ketchup Flowing
MediaDailyNews, David Goetzl - Friday, August 21, 2009
H.J. Heinz Co., which saw a 3% increase in marketing outlays ...
- Allstate To Use Anti-Theft Message As Marketing Vehicle
MediaDailyNews, David Goetzl - Friday, August 21, 2009
Allstate is linking with a truTV series on a message placement initiativ ...
- DirecTV To Launch Manhattan-Only NFL Trial
MediaDailyNews, David Goetzl - Thursday, August 20, 2009
DirecTV is launching a Manhattan Project. The satellite operator is kicking o ...
- NBC To Stream 'Sunday Night Football' Live
MediaDailyNews, David Goetzl - Thursday, August 20, 2009
NBC will stream all of its 17 "Sunday Night Football" games li ...
- MyNetwork TV Signs Affiliate Deal, Positive About Future
MediaDailyNews, David Goetzl - Wednesday, August 19, 2009
Moving toward its fourth-season launch, MyNetworkTV has signed fewer affiliates than ...
- Cox Revamps Media Group
MediaDailyNews, David Goetzl - Wednesday, August 19, 2009
Cox's radio properties have been melded into the Cox Media Group, whi ...
- NBC Extends NFL Deal To 2013
MediaDailyNews, David Goetzl - Wednesday, August 19, 2009
NBC has lengthened its deal with the NFL for the network ...
- Belo Corp. Gets Monies From Bankrupt GM
MediaDailyNews, David Goetzl - Tuesday, August 18, 2009
As media companies look to collect unpaid bills from General Motors, stati ...
- Nickelodeon Theme Park To Open In New Orleans
MediaDailyNews, David Goetzl - Tuesday, August 18, 2009
Last year, the now-bankrupt Six Flags decided against reopening its New Orlea ...
- 'Mad Men' Premiere Juices Third Season
MediaDailyNews, David Goetzl - Monday, August 17, 2009
The much-anticipated season-three premiere Sunday of "Mad Men" on AMC yielded t ...
- Consortium Blind Sides Nielsen Execs, Raises Big Questions For Future Of Media Measurement
MediaDailyNews, David Goetzl, Joe Mandese - Monday, August 17, 2009
News of a new audience measurement consortium comprised of some of Nielsen ...
- Univision COO Rodriquez Says Adios
MediaDailyNews, David Goetzl - Friday, August 14, 2009
Univision Communications said its 58-year-old president-COO Ray Rodriguez, who has helped gui ...
- Future Worth: Analyst Calls Interpublic 'Exceptional'
MediaDailyNews, David Goetzl - Thursday, August 13, 2009
Even after a massive profit drop in the second quarter, Interpublic's sto ...
- Game Face: Verizon To Carry Yes Network Online
MediaDailyNews, David Goetzl - Thursday, August 13, 2009
A month after Cablevision began offering subscribers the opportunity to also acce ...
- Fuller 'Can Dream' Of 'Idol' Success
MediaDailyNews, David Goetzl - Wednesday, August 12, 2009
Simon Fuller is prepping a multiplatform initiative that has an "American Ido ...
- Versus Gets New 'Take' On Sports
MediaDailyNews, David Goetzl - Wednesday, August 12, 2009
Former Turner Sports head Mark Lazarus is overseeing a division set ...
- Lionsgate CEO Forecasts Bright Future For Syndie, Home Entertainment
MediaDailyNews, David Goetzl - Tuesday, August 11, 2009
Lionsgate's television production is set to yield a mass of syndication a ...
- Salzman's Future No Guessing Game: To PR Head At Euro RSCG
MediaDailyNews, David Goetzl - Tuesday, August 11, 2009
Marian Salzman, the noted trend spotter and commentator on marketing dynamics, continu ...