- ESPN Pulls Sardonic LeBron Spot
MediaDailyNews, David Goetzl - Tuesday, July 13, 2010
While ESPN is often tongue in cheek when it runs its "Th ...
- SI.com, Turner Form Sales Partnership
MediaDailyNews, David Goetzl - Monday, July 12, 2010
In a corporate synergy move that could signal how difficult it ...
- truTV To Carry First 4 NCAA Tournament Games
MediaDailyNews, David Goetzl - Monday, July 12, 2010
The NCAA has tried to offer some balance for what effectively wi ...
- Sternberg Authors B2B TV Trilogy
MediaDailyNews, David Goetzl - Monday, July 12, 2010
Longtime agency researcher Steve Sternberg will produce a series of reports f ...
- Gray Signs For Local Rentrak Ratings
MediaDailyNews, David Goetzl - Monday, July 12, 2010
Rentrak, which strives to sell a measurement product for local markets mo ...
- Overt Advertising for Covert Affairs
Raw, David Goetzl - Tuesday, July 13, 2010
Looks like the New York Post has followed the New York Tim ...
- ESPN Offers More Salt in Cleveland's Wounds
Raw, David Goetzl - Tuesday, July 13, 2010
While ESPN is often tongue-in-cheek when it runs archived spots from i ...
- Wealth TV Founder Joins Opposition To Comcast/NBC
MediaDailyNews, David Goetzl - Friday, July 9, 2010
One cable executive believes more independent networks aren't lobbying against the Comcast-N ...
- MTV Rebrands Tr3, Adds New Look
MediaDailyNews, David Goetzl - Monday, July 12, 2010
As it seeks to increase appeal among bilingual/bicultural young Hispanics, MTV T ...
- Comcast/NBCU Pledge Diversity Channels
MediaDailyNews, David Goetzl - Thursday, July 8, 2010
In its NBC merger appeal to legislators, Comcast pledged to add eig ...
- Rentrak Provides Metrics, Data To Better Target Consumers
MediaDailyNews, David Goetzl - Wednesday, July 7, 2010
Rentrak is making a bid to offer the elusive single-source metric ...
- LeBron James' TV Special Announces Signage, Rewards Boys/Girls Club
MediaDailyNews, David Goetzl - Wednesday, July 7, 2010
The University of Phoenix and Microsoft will co-sponsor a special Thursday nig ...
- Toyota Prius Drives Weather.com Relaunch
MediaDailyNews, David Goetzl - Wednesday, July 7, 2010
Toyota has signed on as the sponsor of a re-launched Weather.com, comi ...
- Siegel To Sales Chief For Fox Sports Nets
MediaDailyNews, David Goetzl - Tuesday, July 6, 2010
Todd Siegel, the longtime head of sales at Fox's dedicated motor spor ...
- MSG: Stock Rises As Knicks Nab Stoudemire
MediaDailyNews, David Goetzl - Tuesday, July 6, 2010
Fans of the New York Knicks may have mixed views on t ...
- Allbritton Registers Profit, Retrans Rev Threatened
MediaDailyNews, David Goetzl - Friday, July 2, 2010
Allbritton Communications, which runs five mid-market ABC stations and a local cab ...
- Hispanic Radio Airs Record World Cup Ratings
MediaDailyNews, David Goetzl - Friday, July 2, 2010
While the World Cup's success on TV has been a media fascinatio ...
- Telemundo Pulls Online Video Satirizing Toyota; Toyota Yanks Ads From Site
MediaDailyNews, David Goetzl - Thursday, July 1, 2010
NBC Universal's Telemundo group has pulled a satiric video suggesting recent Toyo ...