- Yearbooks: Interactive Ads Kick Up Memories
MediaDailyNews, David Goetzl - Friday, April 15, 2011
High school and college yearbooks can now utilize video, opening up ...
- 'Friday Night Lights' Memorabilia Up For Auction
MediaDailyNews, David Goetzl - Friday, April 15, 2011
Fans of the critically acclaimed but ratings-challenged "Friday Night Lights" can o ...
- Discovery Teams With Big Producers
MediaDailyNews, David Goetzl - Friday, April 15, 2011
Discovery Communications' studio arm said it has development arrangements with producers behi ...
- Cable Networks Continue Growth Path
TVBlog, David Goetzl - Monday, April 18, 2011
It continues to be an auspicious time in the cable network busine ...
- P&G, Walmart Continue Family Movie Support
MediaDailyNews, David Goetzl - Thursday, April 14, 2011
Procter & Gamble and Walmart said they will continue as sponsors ...
- Show Time: Nick Renews iCarly
MediaDailyNews, David Goetzl - Thursday, April 14, 2011
Nickelodeon will offer a fifth season of "iCarly," a show partly abo ...
- Hard to Feel Sorry for Verizon Signature
TVBlog, David Goetzl - Friday, April 15, 2011
It's tough to feel sorry for the long-time face of Verizon Wirele ...
- MPG Signs Rentrak Deal For Set-Top-Box Data to Help with Upfront Planning
MediaDailyNews, David Goetzl - Wednesday, April 13, 2011
As Nielsen looks to sign clients for its fledgling measurement product usi ...
- Upfront Projections Debated, Agencies Wait For Budgets
MediaDailyNews, David Goetzl - Wednesday, April 13, 2011
Despite an analyst's projection Tuesday that broadcast pricing and volume in t ...
- DirecTV Has 'Gone' Surfing
MediaDailyNews, David Goetzl - Wednesday, April 13, 2011
DirecTV's dedicated 24/7 3D channel will launch a series focusing on t ...
- GMC Goes on Ride with Upfront Bus Stunt
TVBlog, David Goetzl - Thursday, April 14, 2011
GMC's Mary Jeanne (MJ) Cavanagh has been meeting with buyers to pit ...
- NBC Chicago Site Debuts 'Inc.' Blog
MediaDailyNews, David Goetzl - Tuesday, April 12, 2011
As stations look to turn their Web sites into challengers to loc ...
- Agency Executives Question Healthy Upfront Projection
Show Daily, David Goetzl - Wednesday, April 13, 2011
Despite an analyst's projection Tuesday that broadcast pricing and volume in t ...
- Internet Helping Drive TV Spending
Show Daily, David Goetzl - Wednesday, April 13, 2011
On a morning panel at the Outfront conference, multiple executives said ...
- TV Market is Robust, but the Internet May Be a Reason
TVBlog, David Goetzl - Wednesday, April 13, 2011
Remember five years ago when TV was moribund. The Web was suppos ...
- Hearst, Mark Burnett Team For Joint TV Venture
MediaDailyNews, David Goetzl - Monday, April 11, 2011
While a larger production company may have been the most likely suit ...
- Rebranded Tr3 Kicks Up Ratings
MediaDailyNews, David Goetzl - Monday, April 11, 2011
The MTV bilingual network that was recently rebranded as Tr3s said ...
- Pair of Analyst Reports Show Networks' Growth to Continue
TVBlog, David Goetzl - Tuesday, April 12, 2011
Two Wall Street analyst reports Thursday gave more evidence that it's ...
- Nielsen To Launch Local Ratings System
MediaDailyNews, David Goetzl - Friday, April 8, 2011
A key component in a local-market measurement system using set-top-box data th ...
- Capital One Shifts Media Duties To Horizon
MediaDailyNews, David Goetzl - Saturday, April 9, 2011
Capital One, which just finished making its clan of barbarians a stap ...
- CNBC Reports Spike In Users
MediaDailyNews, David Goetzl - Friday, April 8, 2011
CNBC said March produced a record in unique users for its W ...
- ESPN Smart to Wait For iPad Advertising to Evolve
TVBlog, David Goetzl - Monday, April 11, 2011
As ESPN's service that streams live sports online was maturing, the compa ...
- Nielsen Completes Set-Top-Box Trial, Readies Client Consultations
MediaDailyNews, David Goetzl - Thursday, April 7, 2011
Nielsen has completed testing on using set-top-box data to upgrade its existi ...
- The Ring Cycle: WWE Expands Programming
MediaDailyNews, David Goetzl - Thursday, April 7, 2011
WWE, the entertainment company known for faux wrestling and a heavy suppli ...
- Station Groups Debut 'RightThisMinute'
MediaDailyNews, David Goetzl - Thursday, April 7, 2011
Three station groups will debut a syndicated show this fall that loo ...
- Sundance Channel Show Aims to Help the Little Guy
TVBlog, David Goetzl - Friday, April 8, 2011
The producers of a new show about how struggling companies can innova ...
- Cablevision App Scores 50,000 Downloads In Days
MediaDailyNews, David Goetzl - Wednesday, April 6, 2011
Cablevision indicated Wednesday that consumer interest in watching live TV on ...
- 4Kids Files For Bankruptcy
MediaDailyNews, David Goetzl - Wednesday, April 6, 2011
4Kids Entertainment, which programs a five-hour Saturday morning block on the ...
- Advertiser Interest in Social Media Unlikely to Lower TV Spending
TVBlog, David Goetzl - Thursday, April 7, 2011
With the use of social games on Facebook soaring, advertisers are eag ...
- NBC Pitches Hispanic Viewers To Advertisers, Cross-Networks
MediaDailyNews, David Goetzl - Tuesday, April 5, 2011
As Lauren Zalaznick takes over NBC Universal's Spanish-language networks, she is launchi ...