- Cable Experiences Little 'Breakage,' Advertisers Not Cutting Cords
MediaDailyNews, David Goetzl - Wednesday, August 31, 2011
A Wall Street report Wednesday says that even with a bumpy econom ...
- CNBC's Rovell Expands NBC Sports Coverage
MediaDailyNews, David Goetzl - Wednesday, August 31, 2011
Darren Rovell will host a show this fall on the soon-to-named N ...
- Nielsen: Google and Facebook Top Web Brands
Online Media Daily, David Goetzl - Wednesday, August 31, 2011
Initial Nielsen results for its new "Total Internet Audience" metric, which loo ...
- 2015: Business Shifts More $ From Trad To Emerging Media
MediaDailyNews, David Goetzl - Tuesday, August 30, 2011
A new report says small- and medium-sized businesses will continue to shi ...
- NBC's WCAU Multicasts ACC Football
MediaDailyNews, David Goetzl - Tuesday, August 30, 2011
In a sign of broadcasters continuing to experiment with multicast channels, t ...
- Texas A&M Fans Need to Battle Verizon
TVBlog, David Goetzl - Wednesday, August 31, 2011
Texas A&M fans who subscribe to Verizon FiOS and do not dr ...
- NASCAR Pushes College Marketing Efforts
Marketing Daily, David Goetzl - Tuesday, August 30, 2011
NASCAR is going on campus to recruit a new generation of potential ...
- NBA Lockout Could Slam Regional Sports Nets
MediaDailyNews, David Goetzl - Monday, August 29, 2011
Regional sports networks carrying NBA games would likely be forced to sacrifi ...
- NASCAR Pushes College Marketing Efforts
MediaDailyNews, David Goetzl - Monday, August 29, 2011
NASCAR is going on campus to recruit a new generation of potential ...
- Fox Moves to Majority Position in Big Ten Network
TVBlog, David Goetzl - Tuesday, August 30, 2011
Protective of its brand, the Big Ten inked a deal with F ...
- ESPN Launches Longhorn Network In Few Homes
MediaDailyNews, David Goetzl - Friday, August 26, 2011
Hardly anyone was watching the Longhorn Network when it debuted Friday a ...
- Perry Could Be Perfect Storm for News Business
TVBlog, David Goetzl - Monday, August 29, 2011
If this coming winter doesn't offer much in the way of b ...
- Oulvey Takes Over Twentieth TV Sales, Brand Integration
MediaDailyNews, David Goetzl - Thursday, August 25, 2011
Twentieth Television -- the News Corp. syndication arm, which distributes shows su ...
- MTV's Video Music Award Sponsors Push Cross-Platform Integrations
MediaDailyNews, David Goetzl - Thursday, August 25, 2011
Taco Bell is just one of MTV Video Music Awards sponsors usi ...
- Hulu's Move Into Originals Fails to Impress
TVBlog, David Goetzl - Friday, August 26, 2011
If Hulu had designs on building an original content business, its fir ...
- Nielsen Gets MRC Accreditation in Puerto Rico
MediaDailyNews, David Goetzl - Wednesday, August 24, 2011
Nielsen's TV measurement service in Puerto Rico has received accreditation by t ...
- Media General Speeds Through NASCAR's 'Bristol'
MediaDailyNews, David Goetzl - Wednesday, August 24, 2011
Media General's station group is syndicating a NASCAR-related special produced by i ...
- Broadcast and Wireless Industries Acting Scary
TVBlog, David Goetzl - Friday, August 26, 2011
The trade groups for both local broadcasters and wireless carriers are tryi ...
- ABC Promotion Set For Liftoff
MediaDailyNews, David Goetzl - Tuesday, August 23, 2011
ABC will let fly an experiential-marketing stunt to give its drama "P ...
- Gamba Joins NBC-Owned Station Group
MediaDailyNews, David Goetzl - Tuesday, August 23, 2011
NBC Universal said it has hired a former executive at the ABC-own ...
- Yankees Join With Goldman Sachs on Promotional Effort
TVBlog, David Goetzl - Wednesday, August 24, 2011
The latest aspect of Goldman Sachs' image-boosting campaign touts its involvement ...
- TRA Grows Consumer Database Via Kroger
MediaDailyNews, David Goetzl - Tuesday, August 23, 2011
TRA has expanded its database of consumer purchase behavior via a n ...
- HDTV Primed For Worldwide Growth
MediaDailyNews, David Goetzl - Monday, August 22, 2011
While HDTV penetration is growing markedly in the U.S., a new repo ...
- Millennials Research Offers Insight for Network Marketers
TVBlog, David Goetzl - Tuesday, August 23, 2011
New research shows the potential value of Facebook and Twitter for netwo ...
- DirecTV Expands Fantasy Offerings
MediaDailyNews, David Goetzl - Friday, August 19, 2011
DirecTV is looking to boost appeal for its "Sunday Ticket" product amo ...
- Battle for Tripoli Gives Al Jazeera Another Win
TVBlog, David Goetzl - Monday, August 22, 2011
Just as it did during the Egyptian uprising earlier this year, on ...
- Fox Grabs UFC Rights, Confident Advertisers Will Buy
MediaDailyNews, David Goetzl - Thursday, August 18, 2011
Fox Sports chairman David Hill took a swing at boxing more th ...
- GlennBeck.com Traffic Grows, Augurs Well for GBTV
TVBlog, David Goetzl - Friday, August 19, 2011
Remember that populist, rabble-rouser Glenn Beck. He used to have a high ...
- Endemol To Develop Prime-Time Dramas
MediaDailyNews, David Goetzl - Wednesday, August 17, 2011
Endemol, the studio behind reality series such as "Big Brother" and "Extre ...
- 'American Idol' Judges Return In 2012
MediaDailyNews, David Goetzl - Wednesday, August 17, 2011
"American Idol" will again feature Jennifer Lopez, Steven Tyler and Randy Jacks ...