Programmers race to add content and promote sharing across multiple smart devicesNielsen, CIMM Team For Digital Video MetricsMediaDailyNews, David Goetzl - Friday, September 28, 2012
Nielsen will work with the Coalition for Innovative Media Measurement on testi ...
Helzberg Creates 'Revenge'-Inspired Jewelry LineMediaDailyNews, David Goetzl - Friday, September 28, 2012
National chain Helzberg Diamonds has launched a jewelry line "inspired" by A ...
Belo Launches Digital Trading PlatformMediaDailyNews, David Goetzl - Thursday, September 27, 2012
Belo, the station group that owns the ABC affiliate in Dallas a ...
ESPN Projected To Stay Ahead In Cable Ad Dollars, Nick And CNN To DeclineTVBlog, David Goetzl - Friday, September 28, 2012
Cable ad sales executives shrugging their shoulders at reports about cord-cutting, declini ...
Azteca America Signs With RentrakMediaDailyNews, David Goetzl - Wednesday, September 26, 2012
Following Univision, lower-profile Hispanic-targeted network Azteca America has signed for Rentrak dat ...
Romney Needs Blockbuster Night Next WeekTVBlog, David Goetzl - Thursday, September 27, 2012
During the Republican primary debates, candidate Newt Gingrich essentially had one messag ...
Turner Utilizes 'Funny' Site To Up TV Ad SalesMediaDailyNews, David Goetzl - Tuesday, September 25, 2012
Turner is looking to capitalize on its investment in comedy site Fun ...
DVRs Affect Some Scheduling Decisions At CBS, But Not AllTVBlog, David Goetzl - Wednesday, September 26, 2012
There's little surprise the DVR has impacted how the Big Four networ ...
TV Remains Decision Driver For PurchasesMediaDailyNews, David Goetzl - Monday, September 24, 2012
A study commissioned by the TVB shows that local television is t ...
Bravo Tries For Hot Knife Through ClutterTVBlog, David Goetzl - Tuesday, September 25, 2012
Odds of succeeding in the restaurant business are about on par wi ...
Nielsen: There Is Room For Rivals' DataMediaDailyNews, David Goetzl - Monday, September 24, 2012
Steve Hasker, the president of Nielsen's global media products, says a Niels ...
Nexstar Chief Upbeat About GrowthMediaDailyNews, David Goetzl - Friday, September 21, 2012
Perry Sook, the chief of Nexstar Broadcasting, says he's optimistic that h ...
Obama, Romney Tie For Univision 'Candidate' RatingsMediaDailyNews, David Goetzl - Friday, September 21, 2012
Many say President Obama should do far better with Hispanics at t ...
Cablevision Sides With Sometime EnemiesTVBlog, David Goetzl - Monday, September 24, 2012
There's a lot of irony going on here. In 2010, Cablevision h ...
CBS' Moonves Touts Network's Management Style, SportsMediaDailyNews, David Goetzl - Thursday, September 20, 2012
CBS CEO Leslie Moonves reiterated his company's interest in owning a general-entertainme ...
News Corp. Mulls Sports Net, Possible Cable RevampMediaDailyNews, David Goetzl - Thursday, September 20, 2012
No matter what News Corp. does as far as launching a nation ...
What's The Right Hype Level For Aereo?TVBlog, David Goetzl - Friday, September 21, 2012
With Aereo, there's an entertaining contrast between funder and fundee. Barry Dille ...
Discovery: OWN On Track, ID Net Sees Ratings GrowthMediaDailyNews, David Goetzl - Wednesday, September 19, 2012
Even with suggestions that the ad market has slowed, Discovery CFO An ...
NBCU Cable's Yaccarino Adds Broadcast, Named President, Ad SalesMediaDailyNews, David Goetzl - Wednesday, September 19, 2012
After leading ad sales at NBCUniversal's cable networks since late last yea ...
Online All Star, Media Planner: Quentin GeorgeOMMA Magazine Supplement, David Goetzl - Friday, September 21, 2012
Looking to offer insight into how he views his role overseeing t ...
Colbert Super PAC AWOLTVBlog, David Goetzl - Thursday, September 20, 2012
The organization launched with such promise. It was going to avoid politi ...
Cablevision, Tribune At Standstill, CW Blackout In NYC ContinuesMediaDailyNews, David Goetzl - Tuesday, September 18, 2012
As the blackout of the CW affiliate in a large portion ...
Time Warner Cable Taps La Comunidad For Hispanic CampaignMediaDailyNews, David Goetzl - Tuesday, September 18, 2012
After launching its "Enjoy Better" campaign earlier this year, Time Warner Cab ...
DirecTV/Dish Merger Would Be Bad For Main StreetTVBlog, David Goetzl - Wednesday, September 19, 2012
Questions about the possibility of a DirecTV merger with Dish Network ke ...
Neuroscience Research Indicates Boomers Open To Pitch-Perfect AdsTVBlog, David Goetzl - Tuesday, September 18, 2012
There are multiple reasons why advertisers are drawn to the 18-to-49 demographi ...
Pandora Attracts More Listeners, AdvertisersMediaDailyNews, David Goetzl - Friday, September 14, 2012
Internet radio service Pandora, which just announced a 48% increase in acti ...
Hanks Narrates Nat Geo's 'Lincoln'MediaDailyNews, David Goetzl - Friday, September 14, 2012
National Geographic Channel said Tom Hanks will serve as the host a ...
ESPN Drives Nascar AdsMediaDailyNews, David Goetzl - Friday, September 14, 2012
ESPN will again offer ads this fall on one side of t ...
Analyst: Political Ad Barrage Can Bring Diminishing ReturnsTVBlog, David Goetzl - Monday, September 17, 2012
President Clinton didn't have a monopoly on all the great lines ...