Results for December 2010

Perfect 10 TO Appellate Court: Forwarding DMCA Notices Infringes Copyright
Adult entertainment company Perfect 10 has been one of the more aggressive content owners when it comes to policing its copyright. To date, the company has sued Google, Amazon and Rapidshare, arguing that the companies infringe copyright by returning Perfect 10 images in search results or by hosting images uploaded by users. But for all its litigiousness, the company has had some big losses.» 0 Comments
Google Rightly Refuses To Give Up User Data
The Federal Trade Commission might have dropped its investigation into Google, but the company still has plenty of fallout to deal with from its admission in May that it intercepted WiFi transmissions made over unsecured networks.» 0 Comments
Study: Almost 70% Of Consumers Give Thumbs Down To BT
Online ad companies that rely on tracking users across the Web in order to serve them tailored ads often say that behavioral targeting benefits consumers by enabling publishers to subsidize free content. But a new poll of 840 Web users by Gallup/USA Today indicates that Web users aren't willing to trade online privacy for free content.» 0 Comments
Mozilla To Build Do-Not-Track Into Browser
After waffling earlier this year, it now looks as if Mozilla intends to join Microsoft in building a do-not-track into its browser.» 0 Comments
Republicans Again Try To Block FCC Neutrality Rules
In an attempt to derail the Federal Communications Commission from proceeding with open Internet rules proposed by Chairman Julius Genachowski, some Republicans have reintroduced an amendment banning the FCC from using government funding to adopt or implement net neutrality regulations.» 0 Comments
Dems Push FCC For Stronger Neutrality Rules
With only days remaining before the Federal Communications Commission votes on neutrality principles, lawmakers are stepping up efforts to shape the potential rules.» 0 Comments
Google Delays Plans For Fiber-To-The-Home Network
Citizens of Topeka, Kansas will have to wait a while to learn whether calling their town "Google" for the month of March was enough to entice the search giant to build a new super-fast fiber-to-the-home Web service in the city.Google said today that it won't name the towns it's chosen to test the service until 2011.» 0 Comments
Why Do-Not-Track Isn't As New As It Might Sound
Judging by some of the media coverage, one would think that do-not-track is a revolutionary proposal that could change the nature of online advertising. In the latest example, this week USA Today ran a lengthy article saying that critics of do-not-track warn it could "disrupt the burgeoning online advertising industry." This type of prediction, however, doesn't take into account that the online ad industry endorsed do-not-track in principle with the creation of the Network Advertising Initiative 10 years ago.» 0 Comments
Advocates Lobby For Stronger FCC Net Neutrality Plan
With the Federal Communications Commission readying to vote on a net neutrality compromise put forward by Chairman Julius Genachowski, some advocates are stepping up lobbying efforts aimed at strengthening the measure.» 0 Comments
Should News Sites Monetize With Opt-In Ad Targeting?
Some ad industry executives have said that ad targeting holds the potential to solve newspapers' well-publicized revenue woes by allowing papers to monetize op-eds, crime stories or other pieces that don't lend themselves to contextual ads.» 0 Comments
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