Thursday, April 28, 2016

Around The Net

  • Car Accident Victims Sue Snapchat Washington Post

    Two car accident victims have sued Snapchat for offering a filter that lets users record their speeds. The victims say they were hit by an 18-year-old driver who was driving 113 miles per hour, while using Snapchat's filter. ...Read the whole story

  • Google Fiber Comes To Nashville Dslreports

    Google launched its 1 GB fiber service in Nashville this week, though it's only available in four apartment buildings and condos at present. Residents can purchase a 100 Mbps connection for $50 a month, or a 1 GB connection for $70. Phone service for an extra $10 a month will be available in Nashville. ...Read the whole story

  • Priceline CEO Out After Violating Code Of Conduct Bloomberg

    Priceline Group Chief Executive Officer Darren Huston is resigning after an investigation that found he violated the company’s code of conduct by engaging in a personal relationship with an employee. “Huston’s resignation is effective immediately,” Bloomberg reports. “Former CEO and Chairman Jeffery Boyd, who led the company from 2002 to 2013, will replace Huston as interim CEO while Priceline looks for a new leader.” ...Read the whole story

  • Marissa vs. Tim: Does Verizon's Interest in Yahoo All Come Down to an Old Google Standoff? Vanity Fair

    Now, as Yahoo sits on the block and with Verizon/AOL likely to acquire it, Vanity Fair offers some color on Yahoo chief Marissa Mayer's first impressions of AOL chief Tim Armstrong, who she felt superior to. A sale to Verizon would be real "humble pie" for Mayer, according to a former Yahoo executive. The piece also details Mayer's distaste for dealing with Madison Ave. "Mayer’s actions seemed to reveal a lack of interest in the commercial underbelly of the technology business. She 'hated sitting down with ad agency executives,' this former executive told me. 'She felt they were beneath her.'”  ...Read the whole story

  • Ad Blocking Not Being Taken Seriously Enough By Marketers, Says Diageo Marketing Week

    Ad blocking is not just a publisher issue, according to head of media and futures at Diageo, Isabel Massey, who believes that marketers aren't doing as much as other parts of the industry. Speaking on a panel at Marketing Week Live yesterday Massey said: "We need to be thinking about what we should be doing as marketers, [so it's] not just the publishers fixing the issue." ...Read the whole story

Building Personal Relationships Through Data

When it comes to brand relationships, it's not about the product, but the value the brand brings to each encounter. ...More