The House Judiciary Committee unanimously approved the Email Privacy Act (H.R. 699) on Wednesday, setting the stage for a full vote in the House … Read the whole story
Adobe recently revealed plans to release a new feature that predicts the best subject line to use in an email campaign by analyzing past … Read the whole story
LiveIntent, a programmatic email platform, announced a partnership with demand-side platform (DSP) The Trade Desk today. Buyers on The Trade Desk have access to … Read the whole story
Arnie Leap, 1-800-Flowers CIO, talks like a CMO. He understands the importance of data to search and display advertising, email, print campaigns, and loyalty … Read the whole story
In the last 18 months, judges have issued 2,600 orders requiring Microsoft to secretly turn over its customers' emails. Today, Microsoft asked a court … Read the whole story
The GDPR headlines reference huge fines, but digital marketers need to focus on two words -- informed consent. Read the whole story