• Just an Online Minute... Classifieds Fuel Online Growth
    Despite its own obscure future, Jupiter Media Metrix is optimistic about the future of the online ad industry as a whole. The company today released a report predicting that online classified ads will grow faster than any other form of online advertising this year in the U.S.
  • Just an Online Minute... New Ts&Cs
    The AAAA and the IAB have finally made good on a promise made almost a year ago – to deliver an updated, more comprehensive version of Terms & Conditions for Internet Advertising.
  • Just an Online Minute... Good News
    First, a piece of some good news that is not directly related to online advertising, but worth reporting nevertheless. The Commerce Department reported today that the economy, after limping through the last six quarters, rocketed back in the first quarter, growing at an annual rate of 5.8%. And staying on the happy side of things ....
  • Just an Online Minute... $482 Billion in 2002
    Good news on the horizon! In The North America eCommerce: B2C and B2B Report, just released, eMarketer projects that internet-based e-commerce in the US will increase by more than 57% this year to reach $482 billion by year-end 2002.
  • Just an Online Minute... Online vs. Print
    For all those who said the Internet would kill magazines, researchers at InsightExpress have one word: “Wrong!”
  • Just an Online Minute... Broadband Dreams
    First, a quick update: Yahoo! has settled the $5 million lawsuit with Wylie Gustafson – the yodeler who claimed the company used his trademark yodel in ads without his consent. Terms of the out-of-court settlement were not disclosed, but Yahoo! said it would continue to use the yodel in its advertising and marketing materials. That said, on to broadband.
  • Just an Online Minute... Digital Nirvana
    A few weeks ago, Avenue A quietly held an invitation-only client summit in Las Vegas, where the interactive agency unveiled a “new competitive approach to online marketing.” They called it “Digital Nirvana.”
  • Just an Online Minute... Wylie's Yodel
    You know it’s a slow day in the online ad business when every publication is giving prime placement to a story about the yodeler who’s suing Yahoo for $5 million.
  • Just an Online Minute... Women on the Web
    The biggest story of the day comes from Jupiter Media Metrix, which earlier today reported that Internet usage more heavily affects the television viewing habits of women with children than women without children in the U.S.
  • Just an Online Minute... Travel's Up
    A good indication of this economic recovery we’re rumored to be going through is the renewed consumer interest in travel. Nielsen//NetRatings today has proof that there’s hope for us all.
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