London Blog
Publishers have brought some ad blocking on themselves, so why not allow blockers to only block the bad guys and let in the good? Read the whole story
Viacom's Paramount movie studio business took a dive in revenue during its fiscal fourth quarter with its cable network business unable to totally offset … Read the whole story
Industry ratings watchdog the Media Rating Council today issued updates to its guidelines for mobile viewable impression measurement, including a requirement for an ad … Read the whole story
COMMENTARYAttend any industry conference keynotes or panels, hang out in corridors, listen to webinars or chat over lunch, and most conversations will turn to … Read the whole story
- COMMENTARY
For years the balance of workload versus scope of work has plagued digital agency teams. The strain is compounded as agencies invest in new … Read the whole story
