Although it's a cheap, fun product, Google Cardboard is just too annoying and unresponsive to kick-start any kind of a VR revolution. Read the whole story
The two shops want to create an international creative agency network for challenger brands. The deal was financed by Providence Equity Partners, the same … Read the whole story
Mobile can breathe new life into email marketing as long as brands build personalised, relevant messages for subscribers. Read the whole story
Trustworthy Accountability Group (TAG) on Monday announced that it's ready to implement its "Certified Against Fraud" initiative, and that more than 30 ad-tech firms … Read the whole story
Global pay TV revenues -- which include subscription fees, pay-per-view movies and TV episodes -- will see slower growth in the next five years, … Read the whole story