London Blog
Print has arguably reached its nadir where print ad revenue losses balance out with digital gains, but don't expect bounce-back from titles relying on growth when they barely touch the … Read the whole story
Briefing securities analysts during its "Investors Day" this week, WPP gave little insight about the ad industry outlook, although it implied that things would … Read the whole story
- COMMENTARY
You probably looked at the headline on this column and said to yourself, "Oh Christ, not another story on fake news?!?!" Read the whole story
Amazon plans to enter the header bidding fray with a cloud-based offering. Amazon isn't calling its header bidding offering a "wrapper" and by placing … Read the whole story
COMMENTARYThere may be trouble in wearables land. Based on a number of recent reports, the appetite for smart or connected things that are worn … Read the whole story
Ad executives overwhelmingly believe the ad industry is the rightful owner of data generated by digital ads served to consumers' browsers and devices vs. … Read the whole story
