London Blog
Facebook was responsible for nine in ten interactions with a Christmas tv ad and 60% of views. A clear line is emerging between the leader in video discovery and the … Read the whole story
Digital publishers may have embraced "native" formats as a godsend for new advertising revenues, but the majority of ad execs are more keen on … Read the whole story
The moderate gains predicted for 2017 are not surprising for a year lacking big sports events like the Olympics or the U.S. political elections. … Read the whole story
Google online paid-search ads drove sales up 13% year-over-year through mid-November, but the U.S. Thanksgiving season showed strength in mobile advertising and product listing … Read the whole story
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Consumer holiday shopping trends revealed this week point to an increase in purchases through mobile channels, specifically smartphones. Mobile devices -- smartphones and tablets … Read the whole story
- COMMENTARY
Twitter just bought Yes. Why? Well, it may admire the app maker's mission to bring people together around events and such. Read the whole story
- COMMENTARY
I couldn't help but think "clothes for humans" was a perfect summation of what consumers are looking for - positivity, sincerity. Read the whole story
