by Tyler Loechner
Pereira & O'Dell announced yesterday that Jamie Robinson has been promoted to executive creative director, San Francisco. Robinson has been with the agency since 2009. Her most notable work for the company to date was the debut of Hollywood's social film "The Inside Experience" for Intel and Toshiba. Read the whole story »
by Tyler Loechner
Last week, InMobi announced that Shrikant Latkar has been appointed as vice president, global marketing. He will lead all aspects of marketing for the mobile advertising network. Latkar will work from InMobi's San Francisco offices. Read the whole story »
by Joe Mandese
San Francisco-based Digg, an early pioneer in both online community news aggregation and social bookmarking, has been sold to Betaworks, which reportedly paid only $500,000 for its assets. "Believe it or not, it's been seven years since Digg launched. To date, we've had over 350 million Diggs, 28 million story submissions and 40 million comments. We're extremely proud to have helped pioneer social voting on the Web," Digg's CEO Matt Williams wrote. Read the whole story »
by Mark Walsh
Yahoo on Monday named high-profile Google executive Marissa Mayer as its new CEO as the company undertakes its latest effort to turn around its sagging advertising business. She replaces Ross Levinsohn, who has served as interim since May following the ouster of Scott Thompson over inaccuracies about his academic background. Read the whole story »
by Tyler Loechner
Last Thursday, InMobi acquired San Francisco-based startup MMTG Labs. This acquisition comes after InMobi took over SF-based Sprout, a mobile advertising company, last August. After that purchase, Naveen Tewari, InMobi's CEO, indicated that the company was looking for more acquisitions. Read the whole story »
by Tyler Loechner
San Francisco advertising agency Pereira & O'Dell led the efforts in launching Jive Software's first brand campaign in the U.S. The campaign is titled "The Day You Give Them Jive." It showcases employees transforming themselves into office heroes by transforming their office through the adoption of Jive. Read the whole story »
AROUND THE NET
Increasingly, it seems like every app aspires to serve as a storage locker for consumers’ information. No different, Evernote -- the multiplatform app that lets users capture notes, audio and images on the go -- has the Google-like ambition of organizing all consumer info. To find out why (hint: it has everything to do with essentialness, and nothing to do with ad targeting), TechCrunch sat down for a one-on-one with Evernote CEO Phil Libin.  Read the whole story »