Results for February 2014
  • Quiznos Flounders As Chipotle Sizzles
    Quiznos, which at one time looked liked a credible competitor in the toasted-sub segment to the (mostly) successful Subway franchise, is preparing to filing for bankruptcy, according to a story by Emily Glazer and Julie Jargon in the "Wall Street Journal" this morning that's packed with insight into how to make a sow's ear out of a silk purse.
  • Lots Of Feedback On Food Labels To Be Unveiled Today
    Michelle Obama will today announce proposed changes to the nutritional food labels on packaged goods that she touted in a statement yesterday as "a big deal, and it's going to make a big difference for families all across this country."
  • Michelle Obama Proposes School Junk Food Marketing Ban
    New rules proposed by the USDA and White House would restrict the marketing of unhealthy foods and beverages in schools during the school day, effectively removing the logos of sugary drinks such as Coca-Cola that may remain on vending machines that, for example, sell the likes of its Dasani bottled water.
  • Milk's Got A New Tagline
    A longstanding advertising tagline evidently has begun to turn. "Got Milk" is being replaced nationally by "Milk Life," which illustrates "what 8 grams of protein look like when you're getting the most out of yourself, and out of life."
  • Aveda Founder Rechelbacher Remembered As Visionary
    Horst Rechelbacher, who was born in Austria, became a celebrity hairdresser in Italy and then founded Aveda cosmetics in Minnesota, is being remembered in obituaries as a visionary who tapped into the combined wisdom of his mother and an Indian swami to bring natural cosmetics into the mainstream. He died at his home in Osceola, Wis., of pancreatic cancer on Feb. 15.
  • Walmart Pursuing Both 'Stock-Up' And 'Fill-In' Customers
    Believing good things come in smaller boxes, Walmart said yesterday that it would build as many as 300 more small-format stores in the coming year - about twice as much as it had previously planned to open - and to "invest aggressively in e-commerce" to be "more nimble and flexible," in the words of new CEO C. Douglas McMillon. Its focus, he said, will be "connect with customers on their terms."
  • The 'BlackBerry Loyal' Win The Skirmish
    CEO John Legere's take no prisoners approach to boosting T-Mobile's market share ran into a fierce firefight in recent days with a small but fanatical faction of his own army of users - the folks who still swear by their BlackBerries - as well as with BlackBerry CEO John Chen.
  • Coke To Increase Media Spend By Up To $1 Billion
    Responding to the continuing decline in soda sales in North America and slowing growth in markets such as Brazil and China overseas, Coca-Cola will be counting on the real thing - as much as $1 billion in additional marketing spend by 2016 from productivity savings - to move products off the shelves and down the gullets of consumers worldwide.
  • Groupon Wins Bierce Award For Press Releases
    Okay, there is no Bierce Award for Press Releases. Feel good for pointing that out to us? Well, that was the thinking behind a Groupon promotion that stirred up a lot of snark and chatter over the President's Day weekend.
  • The Wheeling Behind The Eddie Bauer Deal
    Jos. A Bank says its $825 million acquisition of outdoors clothier Eddie Bauer on Friday is all about expanding its merchandising options. Analysts point out, however, that it's also about preserving what it currently has - independence from Men's Wearhouse, which has been pursuing the 108-year-old retailer with more than 600 shops nationwide.
« Previous Entries