Marketing Daily Editions for March 2009
Marketing Daily - Tuesday, March 31, 2009
Study: Food Safety Concerns Dog Consumers
Market Research Must Get Real, Not Ideal, Social Scientists Say
The View From Your Window
Don't Be Boring
Celebrity Coaches Sing Praises Of 'Guitar Hero' Games
Coldwell Banks On Experience To Weather Tough Times
Consumers Trade Down, Drink More At Home, Beverage Information Group Says
Baseball's Back: Can It Reverse The Curse?
Quiznos, Popeyes Out With New Campaigns
In Rough Economy, Marketers Must Redefine 'Value,' Firm Says
Marketing Daily - Monday, March 30, 2009
Volkswagen Expands Deal With Verizon Center
Kimberly-Clark Launches Largest Campaign Ever For Its Depend Brand
The View From Your Window
The 30% Rule
Smoother Road Around The Corner, J.D. Power Says
Fruit2O Sponsors Young Female Runner
American Airlines, AAPD To Create Positive Ads Featuring Disabled People
Sales Down? Not In The Gardening Aisle
Most 'Mass Affluents' Still Paying Credit Balance
Jack Link's Launches Meat Snack For Teens
Marketing Daily - Friday, March 27, 2009
CEA Chiefs Says U.S. Ready For TV Switch
Johnny Rockets Does A Slider Launch
Easter Dinner Out To Be Less Eggstravagant
GameStop Cites Value As Key To Record Sales
Panasonic Strategy Seeks To Widen Niche
A Costly Gamble
The View From Your Window
Firm Faulted With Targeting Pharma Ads At Survey Respondents
Cell Phones, Flat-Screens Boost Best Buy Sales
Hardee's Adopts Carl's Jr.'s Steamy Ad Style
Brands Follow NBA On Its European Tour
JC Penney Inks Deal With Wedding Site
Marketing Daily - Thursday, March 26, 2009
Microsoft Discounts Products For Minorities
Burgerville Winning Over Younger Customers
Unilever Talks Up Sandwiches For Hellmann's
Walmart Zones Out In Home Furnishings
What's A Girl To Do?
The View From Your Window
Ford Cuts CEO Salary, Adds Gephardt To Board
Service Taps Into Gamers' Emotions
High-End Beauty Sales Get Ugly
Hispanics' Web Savvy Surpassing Others
Marketing Daily - Wednesday, March 25, 2009
Carroll Shelby Changes Lanes
Ford Celebrates Mustang's 45th
Sharp Electronics Signs With The Mets
Country Of Turkey Beckons In 'Unlimited' Effort
Retail's Ecosystem
Consumers Seek Self-Reliance In The Home
Mobile App Space Could Quadruple By '13
P&G Backs Public Toilet Database Site, App
Dealerships Profit From Nissan Effort
Group To Air New Anti-Tobacco Ads
Firms Need To Address Consumer Concerns
Marketing Daily - Tuesday, March 24, 2009
ExxonMobil Launches TV Series
Yahoo Taps Elisa Steele For CMO Post
Walgreens: Rx Sales Gaining
Gap Tests Banana Republic Spin-Off
Something's Fishy
Who's Using Facial Moiturizers?
Drug-Free America Effort Goes Mobile
Subaru Backs ASPCA With Festivals
Audi Takes Spin As Yankees Luxury Vehicle
Purina Lets Pets Get In On The Viral Act
Weight Watchers Adds 13 New Products
Marketing Daily - Monday, March 23, 2009
Creating Online Campaigns That Convert
Wal-Mart Slashes Prices On Glasses, Contacts
GameStop Dangles N.Y. Trip In GTA Promo
Coca-Cola Heads Into The Rapids
Boost Continues 'Unwronged' Campaign
BMWs By Warhol, Lichtenstein On View In New York
Flagship Phones Drive Revs On Carrier Sites
For Stores, Relief Won't Come Until Fourth Quarter
Challenged Jamba Juice Rolling Out Food
Vespa Leverages Film Placement With Contest
Quaker State Lays Down The Gauntlet
Who Had Their Taxes Prepared By A Pro?
Marketing Daily - Friday, March 20, 2009
Wyndham Looking For Funny Bad Luck Stories
7-Eleven Launches 'BrainFreeze Lab' For Slurpees
Microsoft Uses Web Vid To Market IE8
Carl's Jr. Revives Chili Dogs
Even Online, Barnes & Noble Posts Sales Decline
Buick, Jaguar Push Lexus Dependability Down
Consumers Cut Back On Cell Phone Extras
It's Been March Madness For Jackson Hewitt
Easter Survey: No Bounce For Stores This Year
Corporate Images of Coke, J&J Still Tops
Spyder: You Just Might Need This The Most Least
Canon Fodder
Who Buys Greeting Cards?
Marketing Daily - Thursday, March 19, 2009
Brands Sign On For Major League Gaming
Nike Reports Lower Sales, Earnings, Orders
Lysol Drives NASCAR Bathrooms
Dunkin' Does Create-A-Donut Contest
Tasting The Social Media Rainbow
Lexus Backs First Consumer-Customized Magazine
Who Goes Camping?
Claritin Adds Charity To NASCAR Campaign
Dos Equis Puts 'Interesting Man' On The Road
Sears Launches New Branding Campaign
Hyundai Drops U.S. Site In Global Move
Epazote? Spotting Next-Wave Latino Foods
Marketing Daily - Wednesday, March 18, 2009
Imation Taps Olson For Memorex Brand
Jack In The Box Pops Lid On New Web Site
Jose Cuervo Launches Silver Tequila
Mustang Vodka Sells Only On Internet
Carefree or Not?
Consumers: Spend More? Not This Month
Farmers Insurance Launches Hispanic Effort
Who Buys Books?
Ford Gives Road Map To Reaching Fans
Dell Targets Fashion-Conscious Laptop Buyer
Domino's Pulls Out Big Guns For 'Bailout' Effort
Bumble Bee Leverages Old Jingle's Buzz
Wal-Mart Relaunches Private-Label Line
Athletes' Endorsements A Hit For Online Advertisers
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