Marketing Daily
Thursday, October 26, 2006
  • Mazdaspeed Gets In The Game

    [Automotive] Mazda gets its Mazdaspeed compact in the game--literally--through a promotion with EA's Need for Speed Carbon, the latest version of the popular videogame, ... Read the whole story

  • Caribou Coffee's No. 2: So It Tries Harder

    [Restaurants] When your biggest competitor has 12,000 locations, and you have 432, it pays to be creative. Caribou Coffee has a granola bar deal ... Read the whole story

  • Citibank's Quirky New Duo Will Saturate The Season

    [Financial Services] As the season to spend approaches, Citibank this week launched a quirky new campaign to promote its "holistic" approach to rewarding points ... Read the whole story

  • Hy-Vee Supermarkets Add Nutrition Coaches

    [Retail] Hy-vee, a leading Midwest supermarket chain, is hiring registered dietitians to help its customers with their food issues. Look for more chains to ... Read the whole story

  • 7-Eleven Pulls Cocaine; Boosts Drink's Buzz

    [Beverages] As 7-Eleven was pulling Cocaine Energy Drink off its shelves Wednesday--apparently the first large retail chain to do so--the drink's MySpace profile logged ... Read the whole story

  • Automotive Roundup: No Big Surprises As Domestics Struggle

    [Automotive] As the third-quarter automotive sales numbers roll in--no surprise--Honda, Toyota, Hyundai and Nissan had solid quarters, while the domestics did not. Read the whole story