Marketing Daily Issues for November 2006
- Marketing Daily - Wednesday, Nov. 15, 2006
- McDonald's CMO: Licensing Will Evolve Under New Ad Effort by Lisa Bertagnoli
- Self-Regulation Children's Ad Guidelines Draw Mixed Reviews by Nina Lentini
- Target's On Track; Wal-Mart, Home Depot Hit Rough Numbers by Sarah Mahoney
- Allergan Advertises Way To Bypass The Gastric Bypass by Christine Bittar
- Suzuki Select Puts Shine On Second-Hand Bikes by Karl Greenberg
- Online Ad Spending Hits $4.2 Billion For Quarter by Wendy Davis
- Cisco Cuts Baseball Deal With Oakland A's
- Skechers To Design Avirex Footwear Line
- Airlines Will Introduce In-Flight iPod Compatibility
- Marketing Daily - Tuesday, Nov. 14, 2006
- Merck To Women: 'Get Vaccinated,' Be 'One Less' Cancer Statistic by Laurie Petersen
- PS3 Vs. Nintendo: The Game Frenzy Starts Tonight by Sarah Mahoney
- Citigroup's New York Stadium Deal Hits New High by Judy Warner
- Diageo Mounts Holiday Blitz For Johnnie Walker Blue by Nina Lentini
- Boatmaker Launches 'Viral TV Ready' Bubba Test Spots by Karl Greenberg
- Marketing Daily - Monday, Nov. 13, 2006
- The Charge Is On: Amex, Visa, MasterCard In Full Throttle by Judy Warner
- Wendy's 'New' CEO Will Stay The Course by Lisa Bertagnoli
- Target Aims To Steal Macy's Thanksgiving Thunder by Sarah Mahoney
- Auto Buyers Rack Up $34 Billion On Personal Touches by Karl Greenberg
- Staples Puts Spotlight On Its Shredder's Star Turn by Sarah Mahoney
- Wal-Mart Sets Pace For Bargain-Hunter's Holiday
- Motorola Buys Mobile Software Maker To Bolster Q
- Alberto-Culver Spins Off Sally Beauty
- On New Products: Expand Brand Scope Commentary by Barry Curewitz
- Marketing Daily - Friday, Nov. 10, 2006
- Citigroup Pays $34 Million For Beantown Naming Rights by Judy Warner
- J.C. Penney, Kohl's Keep Hot Streak Running by Sarah Mahoney
- Christmas Is Busting Out All Over Retail by Nina Lentini
- Hitachi Takes Human Approach To Hidden Story by Emily Burg
- Big Three Bound For Washington by Karl Greenberg
- Citibank Plans Biometric Card Launch for Asia
- Chrysler Breaks Tony Hawk Spots
- Condiment Marketers Are In A Pickle
- Helio Introduces Location-Based Wireless Plan
- Marketing Daily - Thursday, Nov. 9, 2006
- Election Fallout At-A-Glance by Judy Warner
- Election Day Post-Mortem For Marketers by Nina Lentini
- Macy's Focuses On Shoring Up Home Goods Sales by Sarah Mahoney
- Estee Lauder Eyes Growth Through Distribution by Christine Bittar
- Liz Claiborne Buys Kate Spade
- Gap Launches Celebrity-Laden Holiday Campaign
- Marketing Daily - Wednesday, Nov. 8, 2006
- Sunless Tanners Burning Up The Market by Adrienne W. Fawcett
- Wild Oats Will Be Sown At Pathmark, Price Chopper by Sarah Mahoney
- McDonald's Sits In A Trans-Fat Pressure Cooker by Lisa Bertagnoli
- Sara Lee Feasts On New Product Roll-Outs by Nina Lentini
- Citigroup, Expedia Team On Rewards To Say Thank You by Laurie Petersen
- Honda Puts New Marketing Behind Civic by Karl Greenberg
- Audi Chairman In Line to Take Wheel At Volkswagen
- Ford Marketing Executive Departs For Group 1
- Coke, Nestle Move Focus To Ready-To-Drink Coffee
- Marketing Daily - Tuesday, Nov. 7, 2006
- Microsoft Keeps Its Distance From Zune by Emily Burg
- Frito-Lay Uses Online Panels To Draw Consumer Insights by Laurie Petersen
- Kirstie Alley's Bikini Bod Heads From Oprah To Ads by Sarah Mahoney
- Bosch Pegs Rebate To Energy Savings by Karl Greenberg
- ARF Previews Online Advertising Playbook by Tom Siebert
- Abbott To Add Cholesterol Drugs With Kos Deal
- Sony Electronics Announces New Agency Picks
- Baileys Teams With Gourmet On Drinks Promo
- Marketing Daily - Monday, Nov. 6, 2006
- Progressive CEO WIll Push Insurance Pricing Harder by Judy Warner
- Whole Foods Puts On New Cosmetics Face by Christine Bittar
- Dodge Rolls Out Multimedia Campaign For Nitro by Karl Greenberg
- Research Suggests Boomers Staying Put by Sarah Mahoney
- Crown Royal On The 'Cutting Edge' by Nina Lentini
- Call For Entries: Marketer Of The Year
- Nike's Soccer Goal: World Domination By 2010
- On New Products: Making Big Leaps Commentary by Barry Curewitz
- Marketing Daily - Friday, Nov. 3, 2006
- Celeb Chefs Are Key Ingredient In Food Campaigns by Nina Lentini
- Bertolli, Country Crock Among Unilever's Bright Spots by Christine Bittar
- Retailers Report Sobering Sales As Lead-In To Holidays by Sarah Mahoney
- Lexus Marries Art With Design At City Events by Karl Greenberg
- WOMMA Issues Blogger Guidelines For Marketers by Tom Siebert
- J.D. Power Rates Appliances For Consumer Appeal by Karl Greenberg
- Consumer Groups Ask FTC To Probe Online Ad Profiling by Emily Burg
- Kellogg's Pop-Tarts Ties In With Sony Music
- BMW Accelerates Golf Involvement
- Grateful Cat Lovers Sought By Lucky Litter
- GM Europe Names Agency To Develop Opel Campaign
- Marketing Daily - Thursday, Nov. 2, 2006
- Amex Launches New Cash-Back Card For Small Businesses by Judy Warner
- Burger King Plans For Success by Lisa Bertagnoli
- CVS's Caremark Deal May Give It Greater Clout With Drugmakers by Sarah Mahoney
- GM Comes On Strong In October by Karl Greenberg
- Miraval Teams With Developer To Offer Urban Oasis by Christine Bittar
- Latin Grammys Draw A-List Sponsors by Emily Burg
- GM Sets Up Work Sites At Lowe's Stores by Karl Greenberg
- Blockbuster Takes Swipe At Netflix With New DVD Plan
- More Consumers Want Big Supermarkets