Marketing Daily
Thursday, January 4, 2007
  • Natural Cosmetics Make Mainstream Push In 2007

    [HBA] After Al Gore and his media tour for "An Inconvenient Truth" expanded consumer awareness of environmental issues, this may be a watershed year … Read the whole story

  • Beam Names Finlay Global CMO

    [Spirits] Rory Finlay, who launched the Orbit brand while an executive at Wrigley, is the new senior vice president and global chief marketing officer … Read the whole story

  • Home Depot CEO Pockets $210 Million On Way Out

    [Retail] As six-year veteran Bob Nardelli departs The Home Depot, marketing strategy could shift at the pioneering home-improvement retailer. Read the whole story

  • Chrysler Hopes To Shift Product Mix Through Chery Deal

    [Automotive] Chrysler Group hopes a sub-compact car deal with Chinese automaker Chery will help reduce its reliance on fuel-guzzling trucks and SUVs. The company … Read the whole story

  • Disney.com Goes Social To Boost Brand Engagement

    [Entertainment] Bolstering promotion of its movies, music, travel and other branded products is one goal of the redesigned Disney Web site set for unveiling … Read the whole story