Thursday, February 22, 2007
  • Wrigley Launches Ripken-Themed Promotion

    Wrigley is celebrating baseball living-legend Cal Ripken Jr.'s induction into the National Baseball Hall of Fame with the launch of the "Big League Chew Live the Dream" promotion. It features a one-of-a kind Big League Chew package immortalized with Cal Ripken Jr.'s signature and caricature likeness to be auctioned online for charity, and one grand-prize trip for four to this summer's Hall of Fame weekend in Cooperstown, N.Y., in July. Until Tuesday, fans can bid on an exclusive Ripken-autographed pack of Big League Chew in an online auction hosted on Ebay. Proceeds will go to the Cal Ripken Sr. Foundation, ... ...Read the whole story

  • BSH Has New Marketing VP In Carlson

    BSH Home Appliances, the Huntington Beach, Calif. maker of Bosch, Siemens, Thermador and Gaggenau brands in North America, has appointed Robert "Bob" Carlson vice president of marketing. Carlson will handle strategic marketing for all BSH brands in the U.S. He reports to chairman/CEO Franz Bosshard. Most recently, he was with USG Corporation in sales and distribution. ...Read the whole story