Marketing Daily Issues for March 2007
- Marketing Daily - Friday, March 30, 2007
- Chrysler, Sirius Introduce 'Backseat TV' With Kid Shows by Karl Greenberg
- Sunless Tanning Sales Drop, But Products Continue to Multiply by Karlene Lukovitz
- Holiday Inn Strikes Deal With Hall of Famer Cal Ripken, Jr. by Karl Greenberg
- Doh! Looks Like 7-Eleven Stores May Get Homered by Nina Lentini
- Petco Derby To Showcase Growing Segment of Market by Sarah Mahoney
- Anheuser-Busch-Commissioned 'American Brew' To Air
- Statement Issued To Press By Julie Roehm
- Actress Christina Ricci Signs Up With Samsonite
- Spa Industry To Offer $50 Treatments In April
- American Eagle Makes Marketing Department Postings
- Marketing Daily - Thursday, March 29, 2007
- Buick Eyes Boomers In Resurrecting 'Super' by Karl Greenberg
- Brownback Warns Food, Ad Industry: Do It Or Rue It by Nina Lentini
- Discover Small-Business Card Goes Up Against Brand Leaders by Karlene Lukovitz
- Synova To Launch Campaign To Reintroduce The Today Sponge by Karl Greenberg
- TD Banknorth Breaks First Brand Campaign Amid Job Losses by Judy Warner
- Motorola Unveils New Products Amid Losses In Handset Biz by Emily Burg
- San Francisco Law Signals Big Changes For Grocery Chains by Sarah Mahoney
- MTV Mobile Launches Sites With Pepsi, Intel On Board by Laurie Petersen
- Dial 'M' For Macy's, Inc. On New York Stock Exchange
- EPA Inspecting Wal-Mart's String Confetti
- American Express Launches New Reservation Tool
- South Park Mobile Game Coming To A Phone Near You
- Marketing Daily - Wednesday, March 28, 2007
- Hyatt Launches Pilot Digital Music Program by Karl Greenberg
- Nestle, Coke Agree To Compete In U.S., Japanese Markets by Nina Lentini
- American Airlines Partners With Affinity Circles To Pursue Alumni by Emily Burg
- Michelin Unveils Safety, Economy, Environment Ad Campaign by Karl Greenberg
- In Denim, The Line Between Mass And Class Is Fading by Sarah Mahoney
- Sunsweet Rides The Healthy, Portable, Convenient Snack Trend by Nina Lentini
- Small Business Is Increasingly Big Business For Major Credit Cards by Karlene Lukovitz
- Diageo Brands Top In Category At San Francisco Competiton
- SmartPower Ad Contest Offers $10,000 For PSA
- Wendy's Out With Frescata Spring Line
- Marketing Daily - Tuesday, March 27, 2007
- Chrysler Targets Commuters With Dodge Avenger PR Stunt by Karl Greenberg
- AT&T Launches First Three-Screen Traditional-Content Deal by Emily Burg
- McDonald's Tests 'Angus Third Pounder' In California by Nina Lentini
- Tribeca Film Festival Adds Slew Of Big-Name Sponsors by Karl Greenberg
- Wal-Mart, Home Depot Toy With Smaller Formats by Sarah Mahoney
- Discover Closer To IPO, Reports Increase In Marketing by Judy Warner
- Integrated Marketing Bumps ROI As Marketers' Top Priority by Wayne Friedman
- Virgin Atlantic Backs Anglicization Of N.Y.'s Greenwich Village
- Tennis Star Roddick Inks Deal With AriZona
- PAAS Easter Egg Decorating Kits In First TV Ads
- Sharp Electronics Taps Publicis Group's Relay Worldwide
- Marketing Daily - Monday, March 26, 2007
- Newest Next In Media: Ads On Employee Clothing by Nina Lentini
- J.D. Power Predicts Pickup Truck Sales Will Sizzle by Karl Greenberg
- Honda Starts Ad Engines As Racing Season Gets Underway by Karl Greenberg
- Chase Targets Chinese-Americans With Home Show, Ad by Karl Greenberg
- Magazine Ads, Articles Play Big Role In Online Searches by Sarah Mahoney
- P&G Pops Pringles Out Of Cans In Line Extensions by Nina Lentini
- Hasbro Launches Spider-Man Toy Tie-In
- Colianni Leaves Mazda, Returns To Ford
- Morton To Head Marketing At GE Commercial Finance
- Marketing Daily - Friday, March 23, 2007
- Bank of America Is 'Most-Talked About' by Judy Warner
- GM Lightens Load At Dealerships, Helps Redesign Them by Karl Greenberg
- Travel Sites Strive To Differentiate Via Value-Addeds by Karlene Lukovitz
- Verizon Wireless Launches 30-Day 'Test Drive' Program by Emily Burg
- Clubs Like Curves, Planet Fitness Have Found Their Niche by Sarah Mahoney
- Sharp Is Keen To Reach MLB Fans With New Pact by Karl Greenberg
- JC Penney, Surfing Twins Launch Clothing Line
- Tweeter To Close 49 Stores, Build More 'Playgrounds'
- Playtex, Baby Einstein Launch Feeding Products Line
- Coke Readies Marketing Plans For Diet Coke Plus
- Marketing Daily - Thursday, March 22, 2007
- Harmony Pharmacy Opens Airport Store At Newark by Karl Greenberg
- Xerox Promotes Consulting, Color Biz With New Ads by Emily Burg
- National Retailers Group Optimistic About Easter Spend by Sarah Mahoney
- Acura Brings Sponsored Events To Fans Missing The Action by Karl Greenberg
- Most-Searched-For Brand In 2006? myspace by Laurie Petersen
- Report: Retailers To Open 94,000 New Stores By '11
- Diageo Debuts Tanqueray Rangpur Gin
- Hershey's Readies New Antioxidant-Rich Candy Bars
- Toyota Counters NHTSA Crash Test Result
- Letters From Our Readers Commentary by Nina Lentini
- Marketing Daily - Wednesday, March 21, 2007
- Live from OMMA: Roehm, Womack Discuss The Future by Emily Burg
- IRI Finds New Products With Taste, Health Bennies Do Well by Adrienne W. Fawcett
- Hyatt Targets Multi-Taskers With Blended Lifestyles by Karl Greenberg
- Yankee Candle Drives Growth by Playing to Its Strengths by Karlene Lukovitz
- Pontiac Pulls Out The Stops For March Madness by Karl Greenberg
- Illuminated Billboards Sign of the Times in Hub by Judy Warner
- American Greetings To Roll Out Ellen DeGeneres Line by Sarah Mahoney
- Philips Lighting, JWT Support Teen's Environmental Effort by Nina Lentini
- Char-Broil, Toyota Launching Tour To 210 Lowe's Stores
- Claire's Stores Sells Out For $3.1 Billion
- Coors Unveils New Ads, Taglines For Brand Portfolio
- Lipton Tea Hires Omnicom Siblings
- Marketing Daily - Tuesday, March 20, 2007
- Live From OMMA: Branding In Cyberspace by Emily Burg
- MassMutual Shifts Dollars Online With New 'Front of Mind' Ads by Judy Warner
- Papa John's, H&R Block Reward Tax 'Pro-crust-inators' by Nina Lentini
- Honda, Nissan Target Urban Buyers With Guerrilla Techniques by Karl Greenberg
- Nearly Half Of Rx Sales Don't Include Other Store Purchases by Karl Greenberg
- Mercedes To Urge Europeans To 'C-for Yourself' by Karl Greenberg
- Clorox, TV Land Promote Family, Cookouts
- Abercrombie & Fitch Adds A British Accent
- Investment Group To Purchase ServiceMaster
- Miller Signs On With Four Music Venues
- Marketing Daily - Monday, March 19, 2007
- Marketers Focus On Garage As Next Organizational Frontier by Sarah Mahoney
- Suzuki Showcases Subcompact, SUVs At Ski, Snowboard Events by Karl Greenberg
- Brands Line Up To Welcome Teletubbies To U.S. For First Time by Nina Lentini
- Legal Music Downloads Rise, But P2P Sharing Still A Threat by Emily Burg
- Cosmetically, It's Allergan's Botox By A Long Shot by Christine Bittar
- This Year's Garden Trends: It's About Eco-Chic by Sarah Mahoney
- Upscale Coffee Makers Drive Segment But Overall It's Flat by Karl Greenberg
- 7-Eleven Elevates VP/Marketing to CMO
- U.S. Wine Exports Up 30% In Value Last Year
- Jack In The Box Advertises Its All-Day Breakfast Menu
- Hertz Taps BBDO For Online Work