Thursday, March 22, 2007
  • Report: Retailers To Open 94,000 New Stores By '11

    America's leading retailers will open more than 94,000 new store locations over the next five years, according to Nielsen Trade Dimensions' 2007 Retail Tenant Directory, released yesterday. Per the study, 5,400 active U.S. retailers are planning those new locations over the next five years. The study also says fast-food restaurants will open more than 13,000 new locations, with women's apparel second at about half that number. Nearly 6,100 new fast-casual restaurants will open, while just more than 6,000 new coffee/juice bars will open. The restaurant category (which includes all restaurant chains not classified as fast food or fast casual) is ... ...Read the whole story

  • Diageo Debuts Tanqueray Rangpur Gin

    Diageo is out with its Tanqueray Rangpur Gin, distilled with Rangpur limes, and is promoting the line nationally on broadcast TV, out-of-home and digital advertising. New this time around is a dedicated Web site, GlobeProbe.com, that features the brand's ambassador, Tony Sinclair, on an adventure in Southwest Asia as he and a cast of oddball characters search for the Rangpur lime, which resembles a tangerine in color, shape and size but imparts a mild, juicy zest. "Our consumers are early adopters of media that extend well beyond traditional channels of print and broadcast," says Jennifer Van Ness, vice president/marketing, gins, ... ...Read the whole story

  • Hershey's Readies New Antioxidant-Rich Candy Bars

    The Hershey Company plans to launch Hershey's Antioxidant Milk Chocolate and Hershey's Whole Bean Chocolate as the latest in its Goodness Chocolate line. "Consumers are very interested in the goodness benefits of chocolate, including the "explosive growth" in dark chocolate. The two new offerings expand the antioxidant benefits to milk chocolate. Hershey's Whole Bean Chocolate contains 40% less sugar than the leading milk chocolate bar, has 7 grams of fiber, and delivers 180 mg of flavanol antioxidants. Ad will appear in national publications, including Good Housekeeping, Real Simple, People, Readers Digest, The New York Times, More, Country Living, Oprah and ... ...Read the whole story

  • Toyota Counters NHTSA Crash Test Result
Letters From Our Readers

Our report from Hollywood, "Live from OMMA: Roehm, Womack Discuss The Future," drew comments from some of our readers, who found irony in Julie Roehm's comments and who ask the industry to concentrate on what's truly ...More


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