[Automotive] The move is slight, but it shows that domestic automakers are making progress on improving quality at a quicker place, the consultancy says, and that the Big 3 have dramatically improved product launches. ...Read the whole story

[Research] The preference for simplification, lean-and-clean styling and all-in-one convenience could be motivated by environmental concerns, says Outlaw Consulting. As the "green lifestyle" is something more and more people aspire to, the notion of excess has fallen into disfavor. ...Read the whole story

[Retail] "Maxx Moments" is a celebration of not just the shopping but the boasting that follows. The retailer found that, for some women, saving and telling is clearly more satisfying than simply finding a good deal. ...Read the whole story

[Food] After a bittersweet first quarter, the chocolate maker is moving aggressively forward with new product intros as well as heavily increased advertising, promotion and in-store support expenditures. ...Read the whole story

[Entertainment] A trio of commercials turns Las Vegas' tag line on end by highlighting embarrassing situations that men might face after a trip to Sin City. The sport needs branding aimed at younger consumers, a spokesperson says, because the current demographic "looks like God's waiting room." ...Read the whole story

[Survey] To combat devaluation of brands, marketers suggest product innovation, exploring new target consumers, starting up new research with focus groups and refocusing overall marketing. ...Read the whole story