[Automotive] The effort is part of the car company's work to move its brand image from staid to high-performing, high-tech and design forward. Says … Read the whole story
[Financial Services] While the total number of customers being converted to online banking has slowed, individual banks scored some impressive increases in converting or … Read the whole story
[Restaurants] On a hot streak, it is gearing up for national rollouts of test products and planning a marketing strategy for its Wi-Fi access … Read the whole story
[Telecommunications] Marc Lefar had overseen Cingular Wireless for four years before its acquisition by and integration into AT&T.; Speculation has it that the move … Read the whole story
[Automotive] Some of the people surveyed said they would even pay a premium to rent a hybrid. This could be welcome news for rental … Read the whole story
[Beauty] A company spokesperson says the product is vying against BodMan, Old Spice and Axe in the lower-priced male fragrance category. Brady is expected … Read the whole story
[Retail] While Earth Day probably sounds so last week to many marketers, it would be a big mistake to let talking about environmental efforts … Read the whole story