[Automotive] As it resurrects its beloved Taurus brand, Ford is breaking a raft of ads that feature a message focused on safety. They're gearing … Read the whole story
[Food] Kellogg's move to stricter self-regulation in children's advertising could signal a death knell for the most child-targeted brands, predicts Michael Jacobson, head of … Read the whole story
[HBA] Guys are pigs, suggests Trojan, in its largest-ever campaign positioning condoms as the socially responsible gear for sexually active men. The marketer has … Read the whole story
[Pharmaceuticals] The Danvers, Mass.-based VasoActive is focusing its campaign on minor league baseball stadiums. It's proving to be a grand slam strategy because of … Read the whole story
[Apparel] The new fall campaigns for Calvin Klein Jeans and Underwear are strictly a print affair. The company plans to run 360 pages in … Read the whole story
[Entertainment] Sony was unable to compete with Apple's iTunes store, and struggled to gain market share due to insistence upon a custom security-protected music … Read the whole story