[Automotive] Chrysler has signed a first-time multimillion-dollar promotional deal with Nickelodeon, whose programming will help it plug its minivan's Backseat TV, entertainment system, and … Read the whole story

[Beverages] PepsiCo wants to wake up America, and hopes to do it with Diet Pepsi MAX, a juiced-up version of the soda containing ginseng … Read the whole story

[Retail] A new report from TNS Retail Forward finds that three-quarters of shoppers will happily switch brands, motivated by what's cheapest or at eye … Read the whole story

[Automotive] Scion has begun the latest underground launch program for its newest model. The campaign from ATTIK positions the new xD as a kind … Read the whole story

[Research] Consumers increasingly anticipate using a search engine to find information on their mobile phones, and think a sponsored link resulting from a mobile … Read the whole story