Marketing Daily Issues for July 2007
- Marketing Daily - Tuesday, July 31, 2007
- General Motors, Toyota On Top In Motorist Choice Awards by Karl Greenberg
- Suzuki Backs NYC Film Festival In First Foray Into Latino Creative by Karl Greenberg
- Gap Launches New 'Classic Redefined' Marketing Campaign by Sarah Mahoney
- At $1.38 Billion, Wrigley Posts Highest Sales Quarter Ever by Nina Lentini
- 'Green Teens' Make Desirable Marketing Targets, Study Finds by Erik Sass
- Disney Abandons Ratatouille Chardonnay
- Foot Locker To Close 250 Stores; Shuffles Top Execs
- Dave Matthews Band CD Hits Starbucks
- Marketing Daily - Monday, July 30, 2007
- Tripodi Is Seen As Coke's Knight In Shining Armor by Nina Lentini
- Ford's Film Deal Puts Company In The Driver's Seat by Karl Greenberg
- WaMu Offers Music Exclusives To Build Brand Loyalty by Karl Greenberg
- New Chloe Women's Fragrance On The Way From Coty by Laurie Sullivan
- More Consumers Bypass Agents When Buying Auto Insurance by Tanya Irwin
- Merck Names New Marketing Head
- Colbert To Emcee EAR Awards In November
- DeBow To Head Imperial Sugar Sales, Marketing
- McDonald's Hosts Free Concerts
- Marketing Daily - Friday, July 27, 2007
- Chrysler Bows To Dealers With Industry-First Lifetime Warranty by Karl Greenberg
- Consumers Take A Break From Credit Card Hopping by Tanya Irwin
- Marketers Pull Out All The Stops To Engage Students by Laurie Sullivan
- Mom Talk: Good + Bad = Real Brand Awareness by Nina Lentini
- VW Touts Touareg Via 'Bourne Ultimatum,' Rally Racing by Karl Greenberg
- Unilever's Dove Launches Hair Ad Contest
- Pepsi's Aquafina To Source Its Water
- Gap Taps Canadian To Lead Company
- VF Corp. Acquires Apparel Brands
- Brand Veteran Joins The Marketing Arm
- Merck Acquires NovaCardia, Focuses On Heart Disease
- Russell Stover Inks Cookie Dough Deal
- Marketing Daily - Thursday, July 26, 2007
- Food Flies In Face Of Gift-Giving Decline by Karlene Lukovitz
- HP Ads Help Teens Take Control Of Parents' Minds by Nina Lentini
- Arby's, Nascar Racer To Give Away Fries Today by Karl Greenberg
- IPhone Spurs Funding in On-Device Portal Market by Laurie Sullivan
- New Hilton Ads Target Consumers' 'Big Day' by Karl Greenberg
- Anheuser-Busch Sales, Income Up In Q2
- 'Simpsons' Products Fly Off Kwik-E Shelves
- L'Oreal Whipped Over Lashes Ad For Mascara
- How to Avoid Green Marketing Myopia* Commentary by Jacquelyn A. Ottman
- Marketing Daily - Wednesday, July 25, 2007
- Boeing's Dreamliner Story Spotlights Power of B2B2C by Karlene Lukovitz
- Soon, Cell Phones Will Tap Into In-Store Marketing by Laurie Sullivan
- Harley To Woo Women At South Dakota Rally by Karl Greenberg
- Kmart Launches Month-Long Blitz Via Draftfcb by Sarah Mahoney
- Kids Embrace Technology For Its Usefulness by Wayne Friedman
- Lilly Reports Strong Second Quarter
- Macy's Yanks T-Shirt In Georgia And Texas
- Starbucks Hikes Prices For Coffee, Fresh Drinks
- Marketing Daily - Tuesday, July 24, 2007
- Nissan Tunes Up For Yahoo Music Launch by Karl Greenberg
- Battered By Blockbuster, Netflix Cuts Marketing by Sarah Mahoney
- Americans Uneasy With Debt, But They Borrow Anyway by Tanya Irwin
- United Targets Business Travelers With Online Ads by Karl Greenberg
- Placement, Not Size, Matters For In-Game Ads by Laurie Sullivan
- ConAgra Strengthens Brand Portfolio With Buy
- Levi Sues Polo: What's In A Pocket?
- Online Population Expected To Reach 1.5B In '11
- Kellogg Announces Management Changes
- Marketing Daily - Monday, July 23, 2007
- Consumers Prefer Non-Branded Sites For Health Info by Tanya Irwin
- J.D. Power Survey: Jaguar No. 1 In Customer Service by Karl Greenberg
- Marriott Breaks High-Flying Campaign For Residence Inn by Sarah Mahoney
- For One Night At The Palm: 'No Reservations' Required by Nina Lentini
- Sara Lee Campaign Supports New Bread Line by Karl Greenberg
- Will Women Trade Their K-Y For Personal ... Mousse? by Sarah Mahoney
- Cingular, GE, Pepsi Spots Get Emmy Noms
- AvoMex Invites Name-Calling
- Report: Wal-Mart's Apparel Chief Resigns
- Marketing Daily - Friday, July 20, 2007
- Land Rover Inks Deal With Virgin America by Karl Greenberg
- Wal-Mart Adds Customer Reviews To Web Site by Sarah Mahoney
- Samsung Backs Airport Charging Stations by Laurie Sullivan
- Hershey Posts Meltdown, Announces Starbucks Deal by Nina Lentini
- Corelle Launches Next Iteration Of Print Ads by Karl Greenberg
- Mobile Marketing Group Updates Best Practices by Laurie Sullivan
- Gruppo Campari Acquires Daucourt Martin Spirits
- Hallmark Touring Festivals To Promote Sound Cards
- Rockstar Energy Drink To Launch Music Tour
- Marketing Daily - Thursday, July 19, 2007
- Marketers Tighten Reins On Advertising To Kids by Nina Lentini
- J.D. Power: Desire For Hybrids May Be Slowing by Karl Greenberg
- Amazon Pushing 'Shoes, Glorious Shoes' Endless-ly by Sarah Mahoney
- Synova Healthcare Re-Launching Today Sponge by Tanya Irwin
- Fage Yogurt Makes A Splat! In 'New York Magazine' by Nina Lentini
- Absolut Intro's City-Themed Vodkas by Karl Greenberg
- Alberto-Culver Exec Is New Sears CMO by Sarah Mahoney
- Nestle Tour To Give Away Crunch Crisp Bars
- Anheuser To Distribute Icelandic Water
- Evian Names Caswell VP/Marketing
- Putting Lipstick On A Pig Commentary by Michael Krebs
- Marketing Daily - Wednesday, July 18, 2007
- Marketers To Present Ads-To-Kids Plans Today by Nina Lentini
- Dell Plans Scavenger Hunt In Cities by Laurie Sullivan
- Disney, Panasonic Take To The Road by Karl Greenberg
- NADA Urges Congress To Kill Proposed CAFE Hike by Karl Greenberg
- Back-To-School Spending: Apparel Sales Will Be Flat by Sarah Mahoney
- Coke Plans International Expansion For Glaceau by David Goetzl
- Study Finds Consumers Don't Trust Mortgage Ads by Erik Sass
- Ruth's Chris Steak House Taps New SVP/Marketing
- Greg Norman To Pitch Supercharged Range Rover SUV
- Consumers To Spend $525 Billion At Self-Service Kiosks
- SeaMiles, Chase Cruise With Reward Card