[Automotive] The manager of Chrysler advertising and Chrysler global brand communications says the fact that Tyler Perry is a well-known, up-and-coming director and producer … Read the whole story

[Retail] In a Q&A; format, we learn from TNS's Herb Sorensen why U.S. supermarkets have much to fear from the pending British invasion: "Tesco … Read the whole story

[Financial Services] Spots center on one question, "What's your story?," and show how the credit card can enhance life by funding experiences that deepen … Read the whole story

[Beverages] The effort kicked off at the Consumers International Congress taking place this week in Australia and calls attention to the marketing of "sugary … Read the whole story

[Electronics] The campaign derives from internal research suggesting that consumers are frequently upgrading instead of waiting for their appliances to go gentle into that … Read the whole story

[Beverages] The brand's growth is all the more amazing for having never used any marketing support other than a web site. Instead, it relies … Read the whole story