Marketing Daily Issues for November 2007
Marketing Daily - Friday, Nov. 30, 2007
McDonald's: The CMO's Retiring, Long Live The CMO
Beam Launches 100 Años Verde Tequila
Study: Tesco's Fresh & Easy To Crack Top 10 By '15
Study: Younger Buyers Aren't Much Into Domestic Vehicles
Sales Still Plummeting, Sears Turns In Dismal Results
Anheuser-Busch To Wall Street: Beer Biz Still Has Fizz
Heinz Credits Marketing Strategy For 19% Profit Hike
Dick's Sporting Goods Acquisition Puts It On West Coast
Research: Gourmet, Specialty Sales Expected To Soar
Marketing Daily - Thursday, Nov. 29, 2007
Topshop Plans American Invasion
Cyber Monday Traffic Up 26% Over '06
Anheuser To Roll Out Chelada In January
Amazon.com Expands Grocery Service In Seattle
Tesco Says U.S. Stores Start Strong, Despite Protests
Nascar: So Many Brands, So Many Opportunities
FTC Pushes Up Hearings On Environmental Marketing Guides
Today's FDA Hearing To Focus On Sodium Content In Food
Prediction: '07 May Be Slowest Year Since Last Century
Gap To Launch Designer Line Of Women's Shoes
Diamond Foods Readies New Ads, Declines Super Bowl
Marketing Daily - Wednesday, Nov. 28, 2007
Audi To Sponsor U.S. Ski Team
Nike Touts Pro Line With Disparate Athletes
Cyber Monday Traffic Up 26%
McDonald's Intros Breakfast Burrito, Supporting Advertisements
NBCU's TiVo Deal Opens Universe To Advertisers
Motorsports Seeks Ways To Grow Base, Focus On Drivers
Office Supply Stores Report Weak Quarters
Celestial Seasonings Breaks Largest Campaign Ever
Volvo To Offer HD Radio In Most Vehicles Next Fall
Marketing Daily - Tuesday, Nov. 27, 2007
Philips To Buy Genlyte For $2.7 Billion
SpinVox Taps Wilks For Consumer Marketing
Why Brand Integration Belongs In Your Media Mix
Canon, PGA Tour Extend Marketing Pact
Jack In The Box Touts Holiday Ball
Disney Dangles Calls From Mickey On Dec. 25
Poll: Economy To Stifle The Season's Do-Gooderism
Cabot Jumps On Greek-Style Yogurt Bandwagon
Physical Symptoms No. 1 Usage Driver for Health Sites
Starburst Title Sponsors Six Flags Tornado Water Rides
'Family Man' Position In Men's Market Is Eroding
US Airways Inks Partnership With Napkin Network
Marketing Daily - Monday, Nov. 26, 2007
Black Friday Numbers Jingle Retailers' Holiday Bells
Kroger Partners With Nascar In Its Largest Retail Promo
Sony Opens PlayStation Store To PC Users
Philips Is Back With More Bad News/Good News For Men
Nike, Foot Locker Ink Deal On All-Basketball Store
Diamond Foods Revamps Site For The Consumer
Marketing Daily - Friday, Nov. 23, 2007
Cadbury Rolls Out Third Dr Pepper Extension
Checks Feature M&M Characters
Toyota Suggests You Buy A Lexus For Yourself
Most Consumers Are In Anything But Festive Moods
Toshiba, CBS Launch 'Star Trek' Promotion
Zagat Survey Finds Flyers Would Rather Take FedEx
Greyhound Bus Campaign Targets Younger Crowd
Entrepreneur Aims Doggy Java At Pet Pampering Consumers
Marketing Daily - Wednesday, Nov. 21, 2007
Don't Be A Turkey: JCPenney Teaches Men To Apologize
Without Snow Globe Innovations, Christmas Décor Will Be Flat
BK Ties Sweepstakes To Gift Card Promo
Hormel Promotes Tegt To Group VP/Specialty Foods
Blues In Toyland: Can Industry Regain Lost Trust?
Kraft Waking Up Holiday Travelers, Shoppers With Surprise
Alberto VO5 Appeals To Youth Through 'Extreme Style'
Coke's Global, Holiday Campaign To Launch Over Weekend
Talking Turkey: One Bird's Domination Of The Market
Promotions Marketing Group Leads Way On Integration
'Halo 3' Chat Volume More Than Double That Of 'Guitar Hero 3'
Marketing Daily - Tuesday, Nov. 20, 2007
How to Connect With 'Connected Consumers'
Dillard's: Tranquility, Third Floor
Poland's No. 1 Premium Vodka Wins Medal
Sun-Times Names Group VP/Marketing
Hellmuth Promoted At NBA Entertainment
Jockey Debuts Retro Undies At Urban Outfitters
Wal-Mart Tries To Pull An Extra Black Friday Out Of Its Hat
Campbell Soup Cites Ad Spend, Weather For Slow Sales
Xerox Report Points To A Refined Marketing Message
DeWalt Targets Contractors Through Nascar Sponsorship
Gap Dangles Vespa In Online Holiday Promotion
Marketing Daily - Monday, Nov. 19, 2007
Diamond Foods' Emerald Brand Wins Award
Pfizer To Buy Coley Pharmaceutical Group
For Immediate Release
Service, Convenience Create Loyalty Leaders Like Google
Is Black Friday Becoming Consumers' Favorite Holiday?
Staples Highlights High-Ticket Items In Holiday Campaign
Sony's Crackle Is Popping With Big-Name Brands
Airport Security Regulations Create Growing Opportunities
Coty Inks Deal With Tim McGraw For Perfume Line
Marketing Daily - Friday, Nov. 16, 2007
OfficeMax Pulls Ads From Savage Radio Show
Greenness Is Overtaking Muscle-Car Culture At Shows
J.C. Penney Takes A Pounding
Radio-Mercury Awards Adds Categories
Kraft Sells Post Cereals To Ralcorp
A-B Out With Michelob Holiday Brews
Humbug To The Internet: Teens Prefer To Shop The Mall
Alltel 'Claymates' Four Sales Guys In Holiday Ad
Old Mutual Tries Something New In U.S. Campaign
Baileys Irish Cream Launching Show With John Legend
Tag Heuer Pumps Up Holiday Campaign With Pros
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