Marketing Daily Issues for November 2007

Marketing Daily - Friday, Nov. 30, 2007
McDonald's: The CMO's Retiring, Long Live The CMO by Nina Lentini
Study: Younger Buyers Aren't Much Into Domestic Vehicles by Karl Greenberg
Sales Still Plummeting, Sears Turns In Dismal Results by Sarah Mahoney
Anheuser-Busch To Wall Street: Beer Biz Still Has Fizz by Karl Greenberg
Heinz Credits Marketing Strategy For 19% Profit Hike by Nina Lentini
Dick's Sporting Goods Acquisition Puts It On West Coast by Laurie Sullivan
Research: Gourmet, Specialty Sales Expected To Soar by Aaron Baar
Beam Launches 100 Años Verde Tequila
Study: Tesco's Fresh & Easy To Crack Top 10 By '15
Marketing Daily - Thursday, Nov. 29, 2007
Nascar: So Many Brands, So Many Opportunities by Karl Greenberg
FTC Pushes Up Hearings On Environmental Marketing Guides by Laurie Sullivan
Today's FDA Hearing To Focus On Sodium Content In Food by Aaron Baar
Prediction: '07 May Be Slowest Year Since Last Century by Karl Greenberg
Gap To Launch Designer Line Of Women's Shoes by Sarah Mahoney
Diamond Foods Readies New Ads, Declines Super Bowl by Nina Lentini
Cyber Monday Traffic Up 26% Over '06
Anheuser To Roll Out Chelada In January
Amazon.com Expands Grocery Service In Seattle
Tesco Says U.S. Stores Start Strong, Despite Protests
Topshop Plans American Invasion
Marketing Daily - Wednesday, Nov. 28, 2007
McDonald's Intros Breakfast Burrito, Supporting Advertisements by Aaron Baar
NBCU's TiVo Deal Opens Universe To Advertisers by Laurie Sullivan
Motorsports Seeks Ways To Grow Base, Focus On Drivers by Karl Greenberg
Office Supply Stores Report Weak Quarters by Sarah Mahoney
Celestial Seasonings Breaks Largest Campaign Ever by Nina Lentini
Volvo To Offer HD Radio In Most Vehicles Next Fall by Karl Greenberg
Audi To Sponsor U.S. Ski Team
Nike Touts Pro Line With Disparate Athletes
Cyber Monday Traffic Up 26%
Marketing Daily - Tuesday, Nov. 27, 2007
Poll: Economy To Stifle The Season's Do-Gooderism by Sarah Mahoney
Cabot Jumps On Greek-Style Yogurt Bandwagon by Aaron Baar
Physical Symptoms No. 1 Usage Driver for Health Sites by Karlene Lukovitz
Starburst Title Sponsors Six Flags Tornado Water Rides by Karl Greenberg
'Family Man' Position In Men's Market Is Eroding by Karl Greenberg
US Airways Inks Partnership With Napkin Network by Erik Sass
Philips To Buy Genlyte For $2.7 Billion
Disney Dangles Calls From Mickey On Dec. 25
Jack In The Box Touts Holiday Ball
Canon, PGA Tour Extend Marketing Pact
SpinVox Taps Wilks For Consumer Marketing
Why Brand Integration Belongs In Your Media Mix Commentary by Hamet Watt
Marketing Daily - Monday, Nov. 26, 2007
Black Friday Numbers Jingle Retailers' Holiday Bells by Sarah Mahoney
Kroger Partners With Nascar In Its Largest Retail Promo by Karl Greenberg
Sony Opens PlayStation Store To PC Users by Laurie Sullivan
Philips Is Back With More Bad News/Good News For Men by Nina Lentini
Nike, Foot Locker Ink Deal On All-Basketball Store by Karl Greenberg
Diamond Foods Revamps Site For The Consumer by Aaron Baar
Marketing Daily - Friday, Nov. 23, 2007
Toyota Suggests You Buy A Lexus For Yourself by Karl Greenberg
Most Consumers Are In Anything But Festive Moods by Sarah Mahoney
Toshiba, CBS Launch 'Star Trek' Promotion by Laurie Sullivan
Zagat Survey Finds Flyers Would Rather Take FedEx by Karl Greenberg
Greyhound Bus Campaign Targets Younger Crowd by Nina Lentini
Entrepreneur Aims Doggy Java At Pet Pampering Consumers by Aaron Baar
Cadbury Rolls Out Third Dr Pepper Extension
Checks Feature M&M Characters
Marketing Daily - Wednesday, Nov. 21, 2007
Blues In Toyland: Can Industry Regain Lost Trust? by Sarah Mahoney
Kraft Waking Up Holiday Travelers, Shoppers With Surprise by Aaron Baar
Alberto VO5 Appeals To Youth Through 'Extreme Style' by Karl Greenberg
Coke's Global, Holiday Campaign To Launch Over Weekend by Karl Greenberg
Talking Turkey: One Bird's Domination Of The Market by Sarah Mahoney
Promotions Marketing Group Leads Way On Integration by Laurie Sullivan
'Halo 3' Chat Volume More Than Double That Of 'Guitar Hero 3' by Karl Greenberg
Don't Be A Turkey: JCPenney Teaches Men To Apologize
Without Snow Globe Innovations, Christmas Décor Will Be Flat
Hormel Promotes Tegt To Group VP/Specialty Foods
BK Ties Sweepstakes To Gift Card Promo
Marketing Daily - Tuesday, Nov. 20, 2007
Wal-Mart Tries To Pull An Extra Black Friday Out Of Its Hat by Sarah Mahoney
Campbell Soup Cites Ad Spend, Weather For Slow Sales by Aaron Baar
Xerox Report Points To A Refined Marketing Message by Laurie Sullivan
DeWalt Targets Contractors Through Nascar Sponsorship by Karl Greenberg
Gap Dangles Vespa In Online Holiday Promotion by Tameka Kee
Dillard's: Tranquility, Third Floor
Poland's No. 1 Premium Vodka Wins Medal
Sun-Times Names Group VP/Marketing
Jockey Debuts Retro Undies At Urban Outfitters
Hellmuth Promoted At NBA Entertainment
How to Connect With 'Connected Consumers' Commentary by Jeff Tidwell
Marketing Daily - Monday, Nov. 19, 2007
Service, Convenience Create Loyalty Leaders Like Google by Karl Greenberg
Is Black Friday Becoming Consumers' Favorite Holiday? by Sarah Mahoney
Staples Highlights High-Ticket Items In Holiday Campaign by Aaron Baar
Sony's Crackle Is Popping With Big-Name Brands by Laurie Sullivan
Airport Security Regulations Create Growing Opportunities by Karlene Lukovitz
Coty Inks Deal With Tim McGraw For Perfume Line by Karl Greenberg
Diamond Foods' Emerald Brand Wins Award
Pfizer To Buy Coley Pharmaceutical Group
For Immediate Release Commentary by George Simpson
Marketing Daily - Friday, Nov. 16, 2007
Greenness Is Overtaking Muscle-Car Culture At Shows by Karl Greenberg
Humbug To The Internet: Teens Prefer To Shop The Mall by Sarah Mahoney
Alltel 'Claymates' Four Sales Guys In Holiday Ad by Laurie Sullivan
Old Mutual Tries Something New In U.S. Campaign by Aaron Baar
Baileys Irish Cream Launching Show With John Legend by Karl Greenberg
Tag Heuer Pumps Up Holiday Campaign With Pros by Tameka Kee
OfficeMax Pulls Ads From Savage Radio Show
A-B Out With Michelob Holiday Brews
Kraft Sells Post Cereals To Ralcorp
Radio-Mercury Awards Adds Categories
J.C. Penney Takes A Pounding