[Retail] While Cathy Halligan declined to detail specific plans, she admits that executives are looking for new ways to let consumers interact with each … Read the whole story
If I'm taking a trip to, say, Detroit, and I can go real cheap by airline A --I'm not naming names, let's just call … Read the whole story
[Restaurants] The Boston Red Sox are both a client and sibling of FSG; both are units of New England Sports Ventures, which also owns … Read the whole story
[Financial Services] One positive sign in the U.S.--particularly for marketers--was including retirement planning and long-term investing as a definition of financial success. "It's more … Read the whole story
[Research] "With consumers doing so much online research and purchasing, retailers should include relevant environmentally conscious information throughout their paid and natural search campaigns," … Read the whole story
[Regulation] A week ago, the Association of National Advertisers filed comments with the FTC asking for easier restrictions on all behavioral marketing--regardless of age--saying … Read the whole story