Marketing Daily Issues for June 2008
- Marketing Daily - Monday, June 30, 2008
- Toyota Steers Camry Toward Black Women Via AOL Channel by Karl Greenberg
- Kellogg Dangles NYC Trip In Hydrox Cookie Contest by Nina Lentini
- Virgin Mobile's Helio Buy Will Bring Youth-Focused Services by Laurie Sullivan
- 110 Million Pounds of Hot Dogs? Only in America, Kids ... by Karlene Lukovitz
- Edmunds: June Sales Down; Full-Year To Go Under 15 Million by Karl Greenberg
- Cartier Comes To MySpace -- With Love by Gavin O'Malley
- Coca-Cola Launches Full Throttle Coffee
- Matsushita Changing Name To Panasonic
- Valassis Bows 'RedPlum Gas Card Giveaway'
- Making Analytics Work Commentary by Doug Brooks
- Marketing Daily - Friday, June 27, 2008
- Jim Beam To Showcase Others With 'The Stuff Inside' by Aaron Baar
- Domestic Vehicles Draw More APEAL In J.D. Power Survey by Karl Greenberg
- Dunkin' Donuts Plays Hardball In Latest Campaign by Laurie Sullivan
- Ketel One Brand Promise Highlighted As Partnership Takes Off by Karlene Lukovitz
- As Baggage Gets Emotional, Marriott Offers Ship-Ahead Perk by Sarah Mahoney
- Anheuser Agrees To Discontinue Tilt, Bud Extra
- Nike To Sponsor USA Basketball Documentary
- Shell To Open Hydrogen Refueling Station
- Suzuki To Pass On Detroit Auto Show
- Top 10 Sweatiest Cities Commentary by None
- Marketing Daily - Thursday, June 26, 2008
- Southwest Targets Tomorrow's Professionals Via Games by Laurie Sullivan
- Aggressive Marketing Helps General Mills Beat Expectations by Karlene Lukovitz
- New Toyota Campaign For Scion Is A Labor Of Lava by Karl Greenberg
- Abbott Labs' Online Effort Addresses Teen Rx Abuse by Aaron Baar
- New-Car Shoppers Reconsidering In Light Of Gas Prices by Karl Greenberg
- As Slump Lingers, JCPenney Cuts Spending Plans by Sarah Mahoney
- Overexposed: Kids See Too Many Alcohol Ads On Cable by Wayne Friedman
- Kodak, PGA Tour Create Kodak Challenge
- Former Attik Head Named Dentsu SVP
- As Consumers Sharpen Scissors, Coupon Firms Merge
- P&G's Luvs Posits Savings In New Campaign
- Rolex, Tennis.com Partner For Wimbledon
- Doubletree Hotels Offers Free Cookies
- Vienna Beef Intros All Natural Franks
- Smart USA Delivers 10,000th Smart Fortwo
- Amazon.com Buys Fabric.com
- Top 10 Cities With Least-Green Drivers Commentary by None
- Marketing Daily - Wednesday, June 25, 2008
- Cannes Award Leads To Questions On Originality by Karl Greenberg
- Ford Pitches Lincoln MKS To Younger African-American Crowd by Karl Greenberg
- Corona Expands Outreach To Full Latino Audience by Karlene Lukovitz
- Wall-E Video Game Promotes Release Of Eponymous Film by Laurie Sullivan
- Jack In The Box Offers Free Tacos With A Gas Receipt by Nina Lentini
- China To Leapfrog Japan In Retail Sales By '12 by Sarah Mahoney
- Paul Fuegner Heads Marketing At Marani Brands
- Bargain-Hunting Consumers Push Kroger To Record Earnings
- Jolt Renames Alaska Town For Summer Solstice
- Gore-Tex Maker Launches Summer Campaign
- Nike 6.0 Launches Mashup Campaign
- Top 10 Cities With The Greenest Drivers Commentary by None
- Marketing Daily - Tuesday, June 24, 2008
- Consumers Look Beyond Industry To Size Up Company Reputation by Aaron Baar
- Nestle Purina's Alpo Looks For New Face With Video Contest by Nina Lentini
- Studios Should Boost Marketing For 3-D Movies by Laurie Sullivan
- Macy's Bikini Breakthrough: Undies With Anti-Cellulite Cream by Sarah Mahoney
- Survey: Consumers Unsure About Hybrid Technology by Karl Greenberg
- Hyundai Sets Off For Luxury Market With Genesis by Karl Greenberg
- Malaysia To Get 100 Papa John's Restaurants
- Jim Beam Backs Wrigley Field Name Retention
- Ford Backs Keith's 'Biggest, Baddest Tour'
- Doh! Duracell Bows Museum Of The Obvious
- Unilever Butters Up Voters For 'Spraychel' Election
- Top 10 Reputable Companies Commentary by None
- Marketing Daily - Monday, June 23, 2008
- Sharpton Probe: Added Complication For Pressured Anheuser by Karlene Lukovitz
- Will Women Relish Their New Role As Chief Thrift Officer? by Sarah Mahoney
- Top Brands Leverage Hands-Free Cell Phone Laws by Laurie Sullivan
- Ford Cutting Way Back On Production, Postpones F-150 Launch by Karl Greenberg
- MedeFile Leverages Disasters To Show Need To Keep Records by Aaron Baar
- AT&T Gains Pole Position In Warped Tour by Karl Greenberg
- 'New York Times' Names VP/Advertising
- Arby's Inks Deal For 35 New Openings
- Former Kia Marketing Chief Joins Gallup
- Shoe Industry Steps Up For Flood Victims
- Happy Birthday, Sis Commentary by None
- Marketing Daily - Friday, June 20, 2008
- Nissan Inks Deal With Rodale To Showcase Maxima by Karl Greenberg
- FCC Is Urged To Clamp Down On Product Placement by Laurie Sullivan
- Nestle Waters, Others Offer Midwest Disaster Relief by Karlene Lukovitz
- Circuit City Posts Expected Loss, Adds High-End Brands by Sarah Mahoney
- Brands Help Hot Rod Group Build On Heritage by Karl Greenberg
- Kia To Bare Soul During Vans Warped Tour
- Bank Of America Launches Olympic Campaign
- Celtics' Garnett Stars On New Wheaties Box
- Caribou Coffee Marks Summer Start With Giveaway
- Adidas Sues Wal-Mart For Stealing Its Stripes
- Up Close And Personal With The World Commentary by Josh Kimball
- Marketing Daily - Thursday, June 19, 2008
- McDonald's Marks Big Mac's 40th With Jingle Contest by Karl Greenberg
- Amusement Parks Hope To Benefit As Low-Cost 'Daycations' by Sarah Mahoney
- Mighty Leaf Tea To Get Star Treatment by Karlene Lukovitz
- Chase Pitches Hispanic Consumers With New Campaign by Karl Greenberg
- CMO Council Survey Finds Inertia Among The Ranks by Aaron Baar
- Cardo Systems' Online Video Creates Urban Legend Marketing by Laurie Sullivan
- CKE Restaurants To Open Carl's Jr. Eateries In China
- Take That, Manolo! Louboutin Is No. 1 Luxury Shoe
- KFC Debuts Political T-Shirt To Benefit Scholars
- Face It: M&M's Adds New Innovation
- Hershey Rolls Out 'Cash 4 Gas' Promo
- Top 10 Companies By Ad Spend In Q1'08 Commentary by None
- Top 10 Companies By Ad Spend In Q1'08 Commentary by None
- Marketing Daily - Wednesday, June 18, 2008
- Hershey Hikes Ad Spend For New Consumer-Centric Strategy by Karlene Lukovitz
- LG Dangles 50Gs In National Texting Championship by Laurie Sullivan
- Soccer's Beckham To Reappear In Armani Underwear Ads by Karl Greenberg
- Best Buy Bucks Trend, Gains Record Market Share by Sarah Mahoney
- Amana Goes After Champagne Tastes, Beer Budgets by Karl Greenberg
- July 4th Fizzle: Gas Prices To Keep Consumers On Short Leash by Sarah Mahoney
- Interbrand Lists Top Canadian Brands
- CKE To Open Hardee's Eateries In Pakistan
- Bank Of America Intros Military-Themed Products
- Ford Pitches Flex Via 'Band From TV' Deal
- Heinz Taps Chris Warmoth For EVP/Asia Pacific
- Top 10 Category Spending In Q1 '08 Vs. Q1 '07 Commentary by None
- Marketing Daily - Tuesday, June 17, 2008
- Don't Let Downturn Fool You: Tesco, Wal-Mart In Upscale Duel by Sarah Mahoney
- Virgin Mobile Invites Consumers To 'Book The Band' by Laurie Sullivan
- Gen X Is More Than The Sum Of Its Parts, British Firm Finds by Karl Greenberg
- Campari Expanding, Enhancing Multi-Pronged Arts Sponsorships by Karlene Lukovitz
- Study: Increasingly Savvy, Travelers Investigate, Buy Insurance by Aaron Baar
- Healthier Eating Takes Hold; Economy Makes It More Challenging by Karlene Lukovitz
- Pepsi's Gatorade Hires CMO
- P&G's Pampers Launches UnderJams For Night
- Cold Stone Creamery Celebrates Two Decades
- A&W Gives Away Root Beer Floats
- Smucker Bows Family-Oriented Contest
- Wynn's Extends Web Site Toward Consumers
- A Paler Shade Of Summer: Bronzer Sales Slip
- ANA Adds Digital Media To Multicultural Excellence Awards
- Allstate To Acquire Partnership Marketing Group
- Dippin' Dots Dangles Trip To Iceland
- Ad Spend In Q1 '08 Vs. Q1 '07 Commentary by None
