Marketing Daily Issues for July 2008

Marketing Daily - Thursday, July 31, 2008
Brand Perceptions Of Gas, Airline Industries Nosedive by Aaron Baar
Dunkin' Donuts Ups Ante With Egg White Sandwiches by Nina Lentini
DIY Enthusiasm Dims As More Women Say 'Do It For Me!' by Sarah Mahoney
JCPenney Looks To Game To Connect With College Women by Laurie Sullivan
Survey: Online Coupon Usage Up 39% Since 2005 by Karlene Lukovitz
Ruby Tuesday To Blow Self Up, Start Fresh by Nina Lentini
Monster Taps Ted Gilvar For EVP/CGMO Role
Iconix To Expand Brands Into New Territories
Avon Beauty Sales Climb 19% On Increased Ad Spending
Top 10 Brand Movers Commentary by None
Marketing Daily - Wednesday, July 30, 2008
Marketing To Kids: FTC, CBBB Weigh In With Reports by Karlene Lukovitz
Best Buy Seeks Consumers' Inner Rock Star by Sarah Mahoney
Enerpulse Launches New Ads Focusing On Fuel Savings Factor by Aaron Baar
Starbucks Cuts Jobs, Realigns Management by Nina Lentini
Toys 'R' Us Sponsors 'Star Wars' CD-Rom
Burger King Readies 'Futbol Kingdom'
Coach Sales Up 20% In Quarter
Bennigan's, Steak & Ale File For Bankruptcy
Bacardi To Buy Minority Share In Patrón
Consumers Confident In Banks, Survey Finds
Painting Ourselves Into A Corner Commentary by Jeff Einstein
Marketing Daily - Tuesday, July 29, 2008
Advance America Buffs Image With New Ads, Online Contest by Aaron Baar
Macy's, Fox And L'Oreal Go Whole-Hog With Horton by Sarah Mahoney
Universal's Suzanne Cole On Grabbing Attention by Laurie Sullivan
Bagged Lunches Adding To Restaurant Slowdown by Karlene Lukovitz
Ben & Jerry's Offers Refreshment For Under A Buck
Unilever Sells All, Snuggle, Wisk, Surf Brands
Ad Community Joins For Digital Transition
Rachael Ray Launches 'Nutrish' Dog Treats
KB Toys Unveils Extreme! Value Program
Papa John's Offers Chocolate Pastry Delights
Dr Pepper Campaign Features 'Doctors'
What Is Stuart Elliott Doing On Facebook Shilling For Canadian Club? Commentary by Nina Lentini
Marketing Daily - Monday, July 28, 2008
Scion Seeks Community In New Campaign by Aaron Baar
New M&M's Blend Features Nascar Driver by Karlene Lukovitz
Colorful Dell Festival Puts Focus On Studio Laptops by Les Luchter
Rebate Checks: Where The Money Didn't Go by Sarah Mahoney
Yellowpages.com's Outdoor Push Fits Three-Screen Strategy by Laurie Sullivan
Whole Foods, Kellogg's Sponsoring Family Fitness Initiative by Karlene Lukovitz
Nike To Pull Hyperdunk Ads
Suit: Whole Foods Stole Our Slogan
Who's Visiting Theme Parks? Commentary by None
Marketing Daily - Friday, July 25, 2008
OfficeMax Puts Power Of Penny To Test In Campaign by Nina Lentini
Packaged Facts Finds Kids Take Lead On Green Purchases by Les Luchter
American Express Expands 'Members Project' Parameters by Aaron Baar
Strong Sales Of TV Converter Boxes Boost Radio Shack Results by Sarah Mahoney
American Express Sponsors AOL Music Tour Site by Tanya Irwin
CSPI Chides Girl Scouts For DQ Drink
Rapper Sues Taco Bell
Who's Eating At Fast-Food Restaurants? Commentary by None
Marketing Daily - Thursday, July 24, 2008
Back To School: Parents Shop Earlier; Teens Cut Way Back by Sarah Mahoney
Anheuser First-Half Performance Validates Strategy, Execs Report by Karlene Lukovitz
Duracell Spot Leads To Sales Spurt For Featured Product by Les Luchter
PepsiCo Has Strong Q2 Despite N.A. Beverage Declines by Karlene Lukovitz
JC Penney Reaches For Teen Market On New Social Site by Nina Lentini
Crown Royal Offers Indy Spectators Rides Home
Carl's Jr. Offering Hamburg-Sized Breakfast Sandwich
Jesse McCartney Is In Bongo's Fall Advertising
Hershey's First Half Achieves Targets
Will Smith: The Brand Commentary by Aaron Baar
Marketing Daily - Wednesday, July 23, 2008
Reebok Launches New Campaign With 20 NFL Players by Sarah Mahoney
Staples Goes Co-ed With Bed Bath & Beyond Tie-in by Les Luchter
Fitch: Big Beverage Company Growth Lies Overseas by Karlene Lukovitz
AT&T 'Buddies' Reprise Roles For TV, Broadband Services by Nina Lentini
Finicky Younger Generation Tests Banks' Strategies by Aaron Baar
Nielsen: Global Ad Spending Up, U.S. Flat by David Goetzl
McDonald's Invites Votes For Crew Talent
Strong Overseas, Domino's Struggles At Home
Return To Profitability Commentary by Robert Passikoff
Marketing Daily - Tuesday, July 22, 2008
Libby's Campaign Encourages More Family Dinners by Karlene Lukovitz
Discover Positions Self As Stretched Consumer's Ally by Aaron Baar
Sara Lee Agrees To Change 'Whole Grain' Label by Sarah Mahoney
T-Mobile Makes Its Point In Distinctly Different Ways by Laurie Sullivan
Sobieski Vodka Readies First Major Consumer Campaign by Les Luchter
Yoplait Light Adds Flavors To Line
Deloitte: Back-To-School Slump Predicted
McDonald's Offers Spy Gear In Happy Meals
Jennifer Connelly Signs On At Revlon
An Ad Man On 'Mad Men' Commentary by Patrick Scullin
Marketing Daily - Monday, July 21, 2008
Marketing Departments Understaffed, Too Many Move On Quickly by Laurie Sullivan
Mattel Sales Ride 'The Dark Knight' Headwinds by Sarah Mahoney
Economy Spurs Faster Retail (Vs. Food Service) Coffee Growth by Karlene Lukovitz
Used Compact Cars From '90s Going Like Hotcakes by Karl Greenberg
Mercedes Dives Into Swimwear Show In Miami by Karl Greenberg
Coke Launches Tour With Hip-Hopper Lupe Fiasco by Karl Greenberg
Saturn To Owners: Kiss My Astra
Luxury Shoppers Migrate Toward The Web
Who's Making What? Commentary by None
Marketing Daily - Friday, July 18, 2008
Drivers Happier With Dealership Services Departments by Karl Greenberg
Sony Campaign Illustrates Technological Birth Process by Laurie Sullivan
Nike Kicks Off Sneaker Smackdown by Sarah Mahoney
Oil Economist Gets Warm Welcome At Motor Press Gathering by Karl Greenberg
Air Travel Means Endless Ads For Captive Audience by Erik Sass
FDA Lets Tomatoes Off The Hook
Mars Celebrates Milky Way's 85th Anniversary
Peroni Launches New Ads On TV, Cable
Use Of Internet Coupons Up 83%, Firm Says
Suzuki Taps Siltanen & Partners For AOR
Logo Change: A Kinder, Gentler, Cooler Wal-Mart? Commentary by Andrew Bogucki