[Research] One company that saw a big jump in perception was Wal-Mart, up 69% from January to July. Part of that may be due … Read the whole story
Up 1 People 2 AT&T 3 Wal-Mart 4 Crystal Light 5 Craigslist 6 Toys R Us 7 Bacardi 8 Dairy Queen 9 Oscar Mayer … Read the whole story
[Restaurants] Rachael Ray, the brand's spokesperson, will appear in print ads for the new Egg White Sandwich. The company says it will spend several … Read the whole story
[Retail] Vertis Communications' Scott Marden thinks there are actually plenty of opportunities for home-improvement stores. Its research found, in fact, that these stores are … Read the whole story
[Retail] The Dork Dodge game taps into human stereotypes students find in college life. The game toggles between video and digital characters. An option … Read the whole story
[Retail] Demographically, 29% of online coupon users and 23% of newspaper coupon users are under age 35. (Nearly half of online coupon users are … Read the whole story
[Restaurants] After the blast, :30 and :15 TV spots will introduce a new spokesman, described as "slightly over-enthusiastic" in his efforts to help people … Read the whole story