"It's very important to maintain our brand-marketing position, and really try to increase our share of voice," says the company's marketing veep. While it's … Read the whole story

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The Bridgestone brand, which also is the "Official Tire of the National Football League" and title sponsor of the Bridgestone Super Bowl Halftime Show, … Read the whole story

"Growing Kids Inside and Out," aims to have "a positive impact on the lives of children both developmentally and educationally," says the chain's SVP … Read the whole story

While many pharmaceutical companies reformulate or repackage drugs they've produced for human consumption into the pet medication market, "companies are also looking to develop … Read the whole story

A Toyota spokesperson said the effort follows a similar program under Lexus Financial Services launched in 2005. She says that the company will promote … Read the whole story