Marketing Daily Issues for December 2008
- Marketing Daily - Tuesday, Dec. 16, 2008
- Only A Third Would Consider A Domestic Vehicle by Karl Greenberg
- Stevia Sweetener Wars Commence by Karlene Lukovitz
- Orlando Lures Visitors Back With A Smile by Aaron Baar
- Late Black Friday Pinches November Results by Sarah Mahoney
- Amex Sponsorships Give Members An Experience by Karl Greenberg
- No Big Impact Seen In Big Tobacco Ruling by Nina Lentini
- Nike Unveils Zoom Kobe IV, Lightest Shoe Ever
- Autobytel Names Coats President/CEO
- Lojack Promotes Waters To CEO
- The View From Your Window Commentary by None
- Marketing Daily - Monday, Dec. 15, 2008
- Ace Keeps Pace With Social Grace Of Virals by Les Luchter
- Fidelity, Schwab Dangle Retirement Savings by Aaron Baar
- Honda Keeps Customers Better Than Anyone by Karl Greenberg
- FreshDirect Launches Produce Rating System by Karlene Lukovitz
- Magna: Recession Can Be Catalyst For Growth by David Goetzl
- Auto Dealers Weigh In
- GM To Shutter Plants Temporarily
- Sara Lee To Eliminate 700 Business Process Jobs
- The 'R' Word Commentary by Eric Holmen
- Marketing Daily - Friday, Dec. 12, 2008
- TNS: GM Only Automaker In Top 10 Ad Spenders by Karl Greenberg
- Kmart Enlists Bloggers To Get The Good Word Out by Karlene Lukovitz
- MasterCard Creating 'Priceless' NBA Experience by Aaron Baar
- Study Finds Coupon Usage Is Intensifying by Sarah Mahoney
- Trendspotter Sees Return To Heartland, Less Greed by Karl Greenberg
- NBA, TNT Showcase 3D-HD Sports In Movie Theaters by Erik Sass
- Best Buy Adds 'Fix Or Replace Calculator'
- Arby's Names Stephen H. Davis To CMO Position
- The View From Your Window Commentary by None
- Marketing Daily - Thursday, Dec. 11, 2008
- Dunkin' Still Relies On The 'Old' Mobile Ads by Nina Lentini
- Toyota Scion Invites High School Marketing Ideas by Karl Greenberg
- Guess Who's Behind These Foster Grants? by Les Luchter
- Dealers Play Key Role In Motorcycle Purchase by Karl Greenberg
- Hurt By Biz Spend, Office Depot Shuts Shops by Sarah Mahoney
- MySpace Exec: Marketers Should Embrace Fan Sites by David Goetzl
- Del Taco Installs Director Of Consumer Insights
- Kohl's Gets Mudd-y
- Cartier Taps Pordy For N. America AVP/Advertising
- Chiquita Raises Prices, Reports Salads Gains
- Under Armour Announces Ads To Run Jan. 1
- Audi Does Redux Of Super Bowl Debut
- The View From Your Window Commentary by None
- Marketing Daily - Wednesday, Dec. 10, 2008
- Crown Royal Preps First TV Ads In Five Years by Les Luchter
- Retailers Slashing Ad Budgets; Green Still Good by Sarah Mahoney
- Chicken Producers Benefit As Shoppers Balk At Beef Prices by Karlene Lukovitz
- Trouble On Tap For Brewers Over Santa Claus Marketing Ploy by Wendy Davis
- Forrester: Consumers Don't Trust Corporate Blogs by Mark Walsh
- Unilever's Axe To Ferry College Students Home
- CKE To Build 12 Carl's Jr.'s In Kazakhstan
- Discover Intros Biodegradable Credit Card
- Interesting Times Demand 'Durable Brands' Commentary by Glenn Geisendorfer
- Marketing Daily - Tuesday, Dec. 9, 2008
- Papa John's One-Day Google Test Was Pie-Seller by Laurie Sullivan
- Bankers Put Value On Marketing Component by Aaron Baar
- Smucker Cuts Folgers, Dunkin' Coffee Prices by Karlene Lukovitz
- Big Three Vary Approaches To Public Communication by Karl Greenberg
- Americans Crave Old Faves With An International Kick by Sarah Mahoney
- Sponsors Hop Aboard The BritBus For U.S. Tour by Karl Greenberg
- Anheuser-Busch InBev Cuts 1,400 U.S. Jobs
- Domino's Offers Deal On 48th Anniversary
- Walmart Unleashes Tens Of Thousands Nintendo Wiis
- Farmers Insurance Taps Richards Group As AOR
- Pepsi Completes Lane Affiliated Acquisition
- Top Product Category Changes In Ad Spend, 2007-08* Commentary by None
- Marketing Daily - Monday, Dec. 8, 2008
- Jameson Whiskey Texts Targets On N.Y. Streets by Les Luchter
- Coty To Launch Faith Hill Fragrance by Sarah Mahoney
- Bristol-Myers Engages Chinese With Hepatitis B by Aaron Baar
- CPGs Are Improving Their Recall Response by Karlene Lukovitz
- Talbots Puts Customers In Role Of Hostess At Stores by Karl Greenberg
- Stymied CMOs Can Turn Sow's Ear Into Silk Purse by Karl Greenberg
- Panda Express Celebrates Chinese New Year
- CKE Restaurants, Rev Theory Team For Game
- The View From Your Window Commentary by None
- Five Things You Should Know About Kids And Advertising Commentary by Anne Marie Kelly
- Marketing Daily - Friday, Dec. 5, 2008
- Health Claims Help Fuel Premium Chocolate Growth by Karlene Lukovitz
- Despite Black Friday, November Was Bleak by Sarah Mahoney
- Mintel To Mad Ave: Can The Sexy Car Ads by Karl Greenberg
- In The Car Loan Biz, BMW, Hyundai, Ford Rank High by Karl Greenberg
- Google, Amazon In eBay's Corner Versus Tiffany by Wendy Davis
- American Express Backs The Grammy Museum
- Rite Aid Taps Martindale For Marketing Chores
- Olive Garden Dangles NYC In Kids Contest
- The View From Your Window Commentary by None
- Marketing Daily - Thursday, Dec. 4, 2008
- Reinvention Ahead For Market Research, Says Synovate CEO by Karlene Lukovitz
- Confidence In Hometown Banks Is Also Eroding by Aaron Baar
- Norelco Seeks Humor In 'Mangrove' Horror Stories by Karl Greenberg
- MillerCoors Expands Hispanic Market Efforts by Karl Greenberg
- Mars Breaks Banner Ads Touting M&M's For Holidays by Les Luchter
- Time, Money Spent On Retail Sites Down This Season by Mark Walsh
- Restaurants Take BITE Out Of TV by Erik Sass
- PepsiCo Taps Jill Beraud For Top Marketing Spot
- Bally Total Fitness Files Chapter 11
- Tylenol Takes A Cab
- Campbell Puts V8 In Vending Machines
- Lands' End Intros Daily St. Nick's Pick Online
- Vanessa Williams Kicks Off Allstate Teen Campaign
- Tesla Motors Names New SVP Global Sales, Marketing
- E-Commerce Spend 2008 Vs. 2007 Commentary by None
- The Future Is Here And It Looks Wicked Good Commentary by Jack Feuer
- Marketing Daily - Wednesday, Dec. 3, 2008
- Pest Control Firm's Marketing Goes Social by Karlene Lukovitz
- November Sales Show An Industry In Embers by Karl Greenberg
- Kimberly-Clark Invites Box Designers For Kleenex by Karl Greenberg
- Sears Posts Hefty Loss, Eyes Closing More Stores by Sarah Mahoney
- Kraft Takes Stove Top To The Streets, Bus Shelters by Nina Lentini
- Blockbuster, Microsoft To Deliver Movies Via Mobile (Eventually) by Mark Walsh
- Gary Conway Joins Progress Software As SVP/CMO
- Pedigree, Movie Giants Team For Dog Adoption
- Beam Adds Two To Communications Team
- Before Going to Washington, Mr. Press Goes to Town
- Jim Beam Launches Limited-Edition Series
- The View From Your Window Commentary by None