Marketing Daily Issues for January 2009
- Marketing Daily - Friday, Jan. 30, 2009
- KFC Campaign Stresses Freshness, New Dinner Deal by Karlene Lukovitz
- Colgate Up On New Dental Hygiene Products by Karl Greenberg
- Consumers Plan For Cupid On The Cheap by Sarah Mahoney
- Group Cautions On Cell Phone Contracts by Aaron Baar
- Nissan Consolidates Design Studios, Cuts Jobs by Karl Greenberg
- Qwest Taps Townsend For Marketing Role
- Chick-fil-A Serves Up Record Sales
- Toyota Taps Burrell For Bowl
- Countdown To The Super Bowl Commentary by None
- Deepening Customer Loyalty Through Social Media Commentary by Aaron Strout
- Marketing Daily - Thursday, Jan. 29, 2009
- Hyundai To Drive Through Super Bowl by Karl Greenberg
- Best Buy Connects Green With Thrift by Sarah Mahoney
- Consultancy Advises Marketers To 'Stay On Brand' by Les Luchter
- Harley Seeks A More Diversified Hog by Karl Greenberg
- Apple's Polish Dulled, But Not For Long by Aaron Baar
- Good News: Hershey Ups Ad Spending by David Goetzl
- Report: Prestige Beauty Biz Fell 3.3% Last Year
- Sirois Named CEO Of Big Boy Restaurants
- Sabia Hangs Marketing Shingle At Crown Imports
- Countdown To The Super Bowl Commentary by None
- Just How Super Is The Super Bowl? Commentary by Robert Passikoff
- Marketing Daily - Wednesday, Jan. 28, 2009
- Frosted Flakes Super Bowl Ad Promotes Goodwill Program by Karlene Lukovitz
- NADA: Dealers Need To Polish Image by Karl Greenberg
- 2009 May Be Year Of The Netbook by Aaron Baar
- Ford Global To Be Headed By Elena Ford by Karl Greenberg
- Trade Group Predicts Spending Uptick In Q4 by Sarah Mahoney
- Verizon Buoyed By Wireless Growth by Mark Walsh
- Donut Chains' Inauguration Promos Generate Buzz
- Gillette Putting Skin In The Game
- Motel 6 Gets Makeover, New Logo
- Kerr, Jensen Take Off At US Airways
- T.G.I. Friday's Offers Pittsburgh, Arizona Beverages
- Countdown To Super Bowl Commentary by None
- What's Next In Green Marketing? Commentary by Abigail Cohen
- Marketing Daily - Tuesday, Jan. 27, 2009
- Bring On The Botox: Barbie Hits 50 by Sarah Mahoney
- Pfizer Troops Back Into Consumer Products by Les Luchter
- Church's Chicken Bows Effort For Digital Game by Karl Greenberg
- Home Depot Shutters Expo, Zaps 7,000 Jobs by Sarah Mahoney
- Kellogg Is Testing Space-Saving Box by Karlene Lukovitz
- Lindsay Launches 'Savor Olive Life' Campaign by Nina Lentini
- Bridgestone Hits Funny Bone Again In Super Bowl by Karl Greenberg
- Mini Catches Coins On IPhone
- Ford Fans Win When Ford Fusion Wins
- 2009 Radio Mercury Awards Call For Entries
- Baskin-Robbins Opens In Shanghai
- Cigna Taps Benjamin Karsch To Head Marketing
- Staples Widens Ink, Toner Recycling Program
- Countdown to the Super Bowl Commentary by None
- New Year, New Outlook: Time To Rethink The Marketing Playbook Commentary by John Gentry
- Marketing Daily - Monday, Jan. 26, 2009
- Verizon Sets Sights On The Lowly Landline With Hub by Aaron Baar
- Chrysler Sees Daylight In Deal With Fiat by Karl Greenberg
- E*Trade's Baby Brings Friends To Super Bowl by Les Luchter
- Macy's Maximizes Its 'Go Red' Sponsorship by Sarah Mahoney
- Jim Beam Invites Fans To Spoof Its Ads by Nina Lentini
- CMOs Don't Get Customer Service, Council Finds by Karl Greenberg
- Harley-Davidson Downshifts
- NBA Wrapping Phoenix Light-Rail Vehicles
- Countdown To The Super Bowl Commentary by None
- The Personal CPM: Quirky Idea or Future Marketing Reality? Commentary by Jamie Tedford
- Marketing Daily - Friday, Jan. 23, 2009
- Figuring Out Gen Y's Eclectic Eating Preferences by Karlene Lukovitz
- Mobile Banking May Be Telecom's Killer App by Aaron Baar
- Toyota Offering Certified Used Hybrids by Karl Greenberg
- Honda's Web Site No. 1 Based On Usefulness by Karl Greenberg
- Walmart, Best Buy Among Most Valuable Brands by Sarah Mahoney
- Uni-ball Pen Launches New TV Spots
- ExxonMobil, NASCAR Renew Partnership
- Phylicia Rashad Is New Jenny Craig Spokesperson
- El Pollo Loco Fills Strategy, Innovation Position
- Champion Launches Hoodie Remix Contest
- Top 25 Most Valuable Retail Brands Commentary by None
- Is This Greenwashing Or A New Trend? Commentary by Todd O'Donald
- Marketing Daily - Thursday, Jan. 22, 2009
- Coke Joins Pepsi In Move To Slow Soda Decline by Aaron Baar
- Audi Speeds Through Decades In New Campaign by Karl Greenberg
- Big Apple Bumps Spend To Lure More Visitors by Karl Greenberg
- Economy Makes Consumer Behavior Erratic by Karlene Lukovitz
- Study: Banks Cut Direct Mail By 25% In 2008 by Les Luchter
- Coach, Burberry Join List Of Limping Brands by Sarah Mahoney
- Stella Artois Bows Film Program With Actor
- Best Buy Promotes Dunn To CEO
- Kelley Blue Book Offers Weekly Deals
- Craftsman Is DIY Network's Official Tools
- The View From Your Window Commentary by None
- Matchmaker, Matchmaker Find Me A Brand Commentary by Jeffrey Kay
- Marketing Daily - Wednesday, Jan. 21, 2009
- Financial Services Brands' Images Sank In '08 by Les Luchter
- NHL All-Star Weekend Sponsorship Tops $10 Million by Karl Greenberg
- Nationwide Rides With Earnhardt, Jr. In New Effort by Karl Greenberg
- Set-ups Hamper Cell Phone Upgrades, Study Finds by Aaron Baar
- Forecast: Buckle, Aeropostale Continue To Shine by Sarah Mahoney
- Restaurant-Goers Warming To Poultry Entrées by Karlene Lukovitz
- Jewel-Osco, Coke Partner For Black History Month
- Tremor Media Taps Shane Steele For Marketing
- The View From Your Window Commentary by None
- Prescription For Innovation 2009 Commentary by Carol Davies
- Marketing Daily - Tuesday, Jan. 20, 2009
- Verizon Joins NASCAR Nation, Eyes New Channel by Aaron Baar
- Ducati's Strategy Shift Built Brand Awareness by Karl Greenberg
- Consumers Seek Clarity In Financial Affairs by Les Luchter
- Pepsi Ad Banner Lets Users Upload Videos Directly by Karlene Lukovitz
- Nu-Kitchen Campaign Puts Words In Your Mouth by Nina Lentini
- 'Natural' Claims Most Common On New F&B Products by Karlene Lukovitz
- Burger King Inks Deal With Stewart-Haas Racing
- Travelocity Taps Weber For North America Unit
- Papa John's Football Promo Marks Milestone
- Kohl's Kicks Off Seuss-A-Thon
- The View From Your Window Commentary by None
- Where Were The Brands, Besides Obama? Commentary by Karl Greenberg
- Marketing Daily - Monday, Jan. 19, 2009
- Incident Sends Airline's Social Media Index Soaring by Nina Lentini
- Cycle Sellers See More Vroom On Horizon by Karl Greenberg
- American Greetings, Hallmark Prep For Feb. 14 by Sarah Mahoney
- Video Games Becoming A Mainstream Choice by Aaron Baar
- Hyundai Likely To Tout Assurance Program In Bowl by Karl Greenberg
- Kraft Fast-Forwards Functional Foods by Karlene Lukovitz
- Kellogg Recalls Keebler Peanut Butter Crackers
- CEO Confidence Takes Q4 Nosedive
- The View From Your Window Commentary by None
- Managing ROI On A Shrinking Budget Commentary by Erick Mott
