The consultancy predicts sales will increase in the second half in line with the firm's own 8.5 million-unit retail and 10.4 million-unit total light-vehicle … Read the whole story

Share your view with us by clicking here. Read the whole story

From a marketing standpoint, as consumer demand shifts to products that are more effective, Mintel expects to see an even greater emphasis on sampling, … Read the whole story

To highlight Klum's designs -- and consumers' ability to create their own designs -- LG has created a print advertising campaign that depicts Klum … Read the whole story

Major League Baseball is running a promotion with People magazine timed with the league's All-Star game. The program extending People's "Heroes Among Us" franchise, … Read the whole story

The ANA and the 4A's said that the solutions include becoming better educated about digital media, setting clear goals and understanding business objectives up … Read the whole story

One of the goals of Facebook's most recent redesign was for brand pages to be more seamlessly integrated into the stream of social interaction … Read the whole story