Marketing Daily Issues for May 2009
- Marketing Daily - Friday, May 29, 2009
- Jim Beam's Red Stag Sponsors Kid Rock Tour by Karlene Lukovitz
- Levi Strauss Beefs Up Its Retail Arm by Sarah Mahoney
- Activision Looks To Engage 'Guitar Hero 5' Fans by Aaron Baar
- New 'Truth' Ads Use Candid Camera Approach by Karl Greenberg
- Food Lion Intros 'Great Price Hunters' Campaign by Tanya Irwin
- NPD: Netbook Sales Gaining Traction by Mark Walsh
- Microsoft's Bing Promises More Search Intuition
- Starwood Hotels & Resorts Partners With Zinio
- Craftier Americans Boost Jo-Ann Stores Results
- Pop-Tart Promo Ups Calif. Tortilla Sales 32%
- Who Buys Bacon/ Breakfast Strips? Commentary by None
- Build Branded Facebook Apps Commentary by Charles Hull
- Marketing Daily - Thursday, May 28, 2009
- Kids Increasingly Eating From Value Menus by Karlene Lukovitz
- Watson Launches Gelnique With Action-Themed Effort by Tanya Irwin
- Staples Net Drops 33%, Intros Good Grips Line by Sarah Mahoney
- Ford's European Effort: E Pluribus Unum by Karl Greenberg
- Mobile Opportunity In Touting Green Creds by Aaron Baar
- Super-Marketing: Safeway Chains Offer Mobile Coupons by Erik Sass
- Jolly Time, Tony's Pizza Launch Bowling Promos
- Borders Earnings Beat Analysts, Yet Sales Decline
- LG Translates Teen Texts For Parents
- Walmart To Give Away 1 Million Treats
- Who Buys Lots Of Clothing? Commentary by None
- 5 Changes Ad Agencies Must Make ... Now Commentary by Amir Haque
- Marketing Daily - Wednesday, May 27, 2009
- BMW Mini Launches 'True Blood' Campaign by Karl Greenberg
- Online Lipstick: Internet Sales Gaining by Sarah Mahoney
- So Sue Me: Advertisers Quick To Cry Foul by Tanya Irwin
- Functional Food Growth Slows by Karlene Lukovitz
- How Low Can They Go? Financial Services Firms' Customer Advocacy Rankings Falter by Tanya Irwin
- Canada Restricts Tobacco Marketing
- Anheuser Safety Campaign Features NASCAR Star
- Papa John To Launch Virtual Reality Pizza Drive
- Who Buys Health And Beauty Aids? Commentary by None
- Social Media Can Boost Trust Commentary by John Gray
- Marketing Daily - Tuesday, May 26, 2009
- Despite Economy, Michigan Increases Tourism Spending by Tanya Irwin
- Minn. Sets Sights On Workers, Neighbors by Aaron Baar
- Maine: More Than Lobsters And Lighthouses by Sarah Mahoney
- Love Story, Shoofly Pie Sell The Keystone State by Karl Greenberg
- Texas Is On the Road Again by Karlene Lukovitz
- Nation's Capital Seeks 'Museum' Film Tie-In by Karl Greenberg
- Vail Won't Cut Marketing, Despite Revenue Shortage
- Finnair Celebrates 40th Anniversary
- Who Chews Gum? Commentary by None
- 9 Guidelines For Marketing To Women In This Recession Commentary by Gigi Carroll
- Marketing Daily - Friday, May 22, 2009
- Toyota Launches 'Rock The Space' For Musicians by Karl Greenberg
- J.D. Power: Customers Not Committed To Their Banks by Tanya Irwin
- Boost Mobile Adds Star Power To 'Unwronged' by Aaron Baar
- Consumers To Spend Less On Graduation Gifts by Sarah Mahoney
- Klondike Creates Online 'Man Cave' by Karlene Lukovitz
- Auto Industry Lumbering Toward Turnaround? by Karl Greenberg
- Gap Slump Continues
- Acura Touts Safety, Resale Value In New Push
- State Farm Teams Up With Live Nation In Promo
- Downy 'Touch Of Comfort' Provides Quilts
- Land O'Lakes Plans Loyalty Club Revamp
- Obama Eyes Consumer Financial Protection Unit
- Correction
- Have A Great Holiday Commentary by None
- 3 Questions That Drive Successful Brand Extensions Commentary by Denise Lee Yohn
- Marketing Daily - Thursday, May 21, 2009
- Sobieski Expands 'Truth In Vodka' Campaign by Karlene Lukovitz
- Target: New Ad Focus, Fewer Bull's Eyes by Sarah Mahoney
- MasterCard Uses Dance To Reach Hispanic Market by Karl Greenberg
- McAfee Webisodes Highlight Cybercrime Threat by Aaron Baar
- Tyson Launches Lower-Sodium Skillet Creations by Karlene Lukovitz
- Industry Group Launches Pro-Wind Effort by Karl Greenberg
- Kidder To Replace Nardelli In Chrysler's Top Spot
- Microsoft, Netflix Team On Windows Media Center
- Stella Artois Sponsors Children's Food Charity
- Polaris Adds On-Road Division
- Pacifico Beer Offers Diminutive Toasts
- Report: Pfizer Adding More Generics
- Short-Term Success Or Long-Term Vision? Commentary by Michael Brunner
- Marketing Daily - Wednesday, May 20, 2009
- Sprint, Palm Look For Pre To Post Results by Aaron Baar
- Fred Meyer Jewelers Targets In-Market Shoppers by Tanya Irwin
- Lexus Turns To Network TV's Online Presence by Karl Greenberg
- Big Opportunities In Smaller Portions by Karlene Lukovitz
- Marriott Launches Nickelodeon Getaway Program by Tanya Irwin
- Caddy Owners Most Satisfied, Consultancy Finds by Karl Greenberg
- AT&T To Offer Netbooks By Summer
- AmEx To Cut Jobs, Marketing Spend
- 7Up Contest Targets Hispanic Families
- Groups: FCC Should Reject Plans To Rate, Block TV Ads
- Bargain-Hunters Boost Sales, Profits At T.J. Maxx 2
- BMW Motorcycles Preps Push For R 1200 GS
- Rubbermaid Taps Ex-Coke Exec for Marketing Fizz
- The Marketer's Bookshelf Commentary by Sarah Mahoney
- Should I Stay Or Should I Go? Commentary by Chris Chariton
- Marketing Daily - Tuesday, May 19, 2009
- Denny's 'Creatures' Woo Night Owls With Mobile Apps by Karlene Lukovitz
- Ford Takes Fiesta On The Road For Test-Drives by Karl Greenberg
- State Farm Backs MommyCast Videos by Aaron Baar
- Study: The Three Stages Of Trading Down by Sarah Mahoney
- Joseph Abboud, NBA Ink Multi-year Promo Deal by Karl Greenberg
- Sprint Launches Eco-Friendly Accessories
- Ford Responds To Email Hoax
- Lea & Perrins Launches Thicker Worcestershire
- Spring Projects Boost Lowe's Results
- Merkle Acquires CognitiveDATA
- Catching Up To A Moving Target Commentary by Jeff Hassemer
- 'Consumer Involvement' Is Game-Changer Commentary by Laurence Knight
- Marketing Daily - Monday, May 18, 2009
- Toyota Adds Car Keys To Cap And Gown Passage by Karl Greenberg
- Breyers Webisodes Feature '30 Rock' Star by Karlene Lukovitz
- AT&T Campaign Touts Smartphone Success by Aaron Baar
- GMAC Bank Changes Name To Ally Bank by Tanya Irwin
- Retailers' Credit Crunch Keeps 'Em Up At Night by Sarah Mahoney
- GM Tries To Soften Dealer Loss With Wind-Down by Karl Greenberg
- Sprint Extends 'Now Network' Effort To WaPo Maps
- BBVA Compass Bank Changes URL, Plans Campaign
- Dickies Launches 'Top Worker' Contest
- Pep Boys Taps New Marketing Veep
- Who Uses Tooth Whiteners? Commentary by None
- Advanced Advertising Goes Primetime Commentary by Tara Walpert Levy
- Marketing Daily - Friday, May 15, 2009
- Kraft Woos Gen Y With Miracle Whip Effort by Sarah Mahoney
- Remaining Dealerships To Sell All 3 Chrysler Brands by Karl Greenberg
- Hamburgers, Ice Cream, Coffee Come To Life On Dixie by Tanya Irwin
- U.S. Cellular Offers Customers Fresh Batteries by Aaron Baar
- Toyota Expected To Keep Lead In Global Auto Race by Karl Greenberg
- Ben & Jerry's Launches New Flavor, Contest by Tanya Irwin
- Sales Fall Again At Whole Foods Market
- Gay/Lesbian Group Honors Levi's, Wells Fargo
- Aaron's Gets Lakewood Amphitheatre Name
- Hamer Goes To Katz Marketing
- Brazil Launches Tourism Campaign 'Now'
- Bridge The Gap With Mobile Ad Networks Commentary by Eric Holmen
