Marketing Daily Issues for April 2010
- Marketing Daily - Friday, April 30, 2010
- ISC Ends Exclusivity At NASCAR Races by Karl Greenberg
- Target, Wegman's Lead Greenpeace Fish Rankings by Sarah Mahoney
- Captain Morgan Lime Bite Hits TV by Karlene Lukovitz
- Western Union Effort Urges Cash Gifts For Mom by Tanya Irwin
- Sony Pushes Its Dash Without A Hint Of Flash by Aaron Baar
- Lipton Yellow Label Intros 'Inspiration' Theme by Karlene Lukovitz
- Déjà Vu: Suzuki Dangles Free Gas In Promo by Karl Greenberg
- Mercedes Re-Ups With Fashion Week
- Ford Fiesta Featured On 'Funk Flex Full Throttle'
- Sales, Profits Up At Timberland
- Visa Aims To Protect Against Deceptive Marketing
- Who Barbecues? Commentary by None
- Focus On More Than Memories Commentary by Robert Passikoff
- Marketing Daily - Thursday, April 29, 2010
- 'Girls' Find Paris Hotels Via Partnership by Tanya Irwin
- Jim Beam Offers Exclusive Kid Rock Downloads by Karlene Lukovitz
- Audi Campaign Centers On 'Iron Man 2' by Karl Greenberg
- Boomer Women Love Their Beauty Brands by Sarah Mahoney
- NBA Goes Low-Tech With National Truck Tour by Karl Greenberg
- Survey: Schools Should Cut Pizza, Burgers, Nuggets by Karlene Lukovitz
- FTC Uses Game Site To 'Ad-ucate' Kids by Fern Siegel
- Study: Marketing Departments To Reorganize
- Ford Set To Be No. 2 In U.S. This Year: Edmunds.Com
- Nissan Grabs Comms Guy From Bentley
- Atari Partners To Promo 'Backyard Sports' Game
- Toshiba Marks 25 Years With Social Media Contests
- 'Thought Leadership' Is Next PR Frontier Commentary by Len Stein
- Marketing Daily - Wednesday, April 28, 2010
- 16 Sign On To N.Y.'s Salt Reduction Initiative by Karlene Lukovitz
- Pop-Up Power: Retail's Recession Invention by Sarah Mahoney
- Tone, Epic Partner For Music-Oriented Web Effort by Aaron Baar
- Bill Stewart To Be First NBCU CMO-In-Residence by Nina Lentini
- Breyers Yogurt Names James Nolan CEO by Karlene Lukovitz
- Great Wolf Resorts Teams With L'il Critters by Tanya Irwin
- Visa Strengthens Online Transaction Security by Wendy Davis
- AstraZeneca Settles Marketing Case
- Kraft Names 'Chefs of Grey Poupon'
- Neiman CEO Burton Tansky To Retire
- Social Lubricant For Frictionless Web Commentary by Jamie Tedford
- Why PR, Start-Ups Don't Always Mix Commentary by Vanessa Horwell
- Marketing Daily - Tuesday, April 27, 2010
- Papa John Goes Social To Tout Specialty Pies by Karl Greenberg
- Festivals Are Increasingly Music To Marketers' Ears by Aaron Baar
- Country Financial Sponsors 'Road Trips' by Tanya Irwin
- Report: LOHAS Market Nears $300 Billion by Sarah Mahoney
- Ford, GM Paying Out Rope At China Auto Show by Karl Greenberg
- Survey: Organic Food, Beverages Up 5% in '09 by Karlene Lukovitz
- LG Pairs With Tribeca Festival On Film
- Whirlpool Sales, Earnings Up Sharply
- Mobil 1 Goes Drifting With Gardella
- Dodge In It To Win It With Challenger Sweeps
- Smoothie King Launches 'Fit n' Crunchy Bowls'
- Commentary by None
- How To Make An Online Banner Commentary by Zephrin Lasker
- Marketing Daily - Monday, April 26, 2010
- Electric Cars Prepare Consumers For Debut by Karl Greenberg
- Levi's Pounces On Facebook Plugins by Sarah Mahoney
- Frontline Plus Focuses On 'Killer Instinct' by Tanya Irwin
- Gillette Supports 'Young Guns' At NASCAR by Karl Greenberg
- LG Reinvigorates Texting Championship by Aaron Baar
- Sodium: Consumer Ambivalence Poses F&B Challenges by Karlene Lukovitz
- Sears Opens In-Store Golf Pro Shops
- McDonald's 2010 Gospel Tour Hits The Road
- Hagar Cabo Wabo Cantina Gig Streamed Live By Best Buy
- Marketing Daily - Friday, April 23, 2010
- America To Spend More On Mom by Sarah Mahoney
- Autos See Lower Incentives, Slightly Higher Sales by Karl Greenberg
- Barnum's Animals Crackers Go Designer For A Cause by Karlene Lukovitz
- 2010: The Year Of The E-book by Aaron Baar
- Americas Best Value Inn Goes Green by Tanya Irwin
- NHL Expands Social Networking by Karl Greenberg
- How Nickelodeon Moved To A One-Brand Strategy by Laurie Sullivan
- PepsiCo Shows Q1 Momentum
- Chrysler Has Good News, Not So Good News: Edmunds
- Ford Brings Cars, Charity Program To Military Bases
- SunChips Uses Contest Winner As TV Ad
- EA Announces Madden Football Cover Athlete
- Correction: JC Penney's Sales Rose In March
- Who Goes To Adult Ed? Commentary by None
- 5 Steps To Better Small Business Marketing Commentary by Marc Karasu
- Marketing Daily - Thursday, April 22, 2010
- Chrysler Posts Positive Report by Karl Greenberg
- Sprint Declares A Thumb War (Against Texting) by Aaron Baar
- JCPenney Speeds Up 'Transformation Plan' by Sarah Mahoney
- IOM Report Provides Backing For Sodium Regulation by Karlene Lukovitz
- Shell, Penske, Ink Racing Deal by Karl Greenberg
- HP Ad Features Sarah Jessica Parker
- Starbucks Posts Strong Sales, Traffic Grains
- Frito-Lay Leads Effie Winners
- GM Pays Back Government Loan
- Who Dines Out After Seeing Mailed Ads? Commentary by None
- Americans' Insatiable Need To Spend Commentary by Catherine Sheehan
- Marketing Daily - Wednesday, April 21, 2010
- Luxury Lives: Coach, Burberry Post Stronger Sales by Sarah Mahoney
- Moët Extends Hollywood Ties With 'Sex and City 2' by Karlene Lukovitz
- Recession Plagues Harley-Davidson Sales by Karl Greenberg
- Study: Women Want Personalized Ads by Aaron Baar
- iShares Urges Advisors To 'Keep Evolving' by Tanya Irwin
- Vehicle Incentives Highest Since 9-11 by Karl Greenberg
- Best Buy To Open More Small Mobile Stores
- McDonald's' 'Voice' Competition Wraps Up
- Best Buy Asks Consumers To Recycle
- Fenway Sports Group Promotes Execs
- Who Owns/Leases A Hybrid? Commentary by None
- Does Your Media Plan Have AWD? Commentary by Judy Franks
- Marketing Daily - Tuesday, April 20, 2010
- CMO Study: Customer Analytics Top Priority by Karlene Lukovitz
- Buick To Advertise On iPad App by Karl Greenberg
- At Hasbro And Mattel, The Toys Are Back by Sarah Mahoney
- Benadryl, National Parks Partner For Web Series by Aaron Baar
- Earthbound Farm's 'Greenman' Leads Organic Mission by Tanya Irwin
- J.D. Power 'AIMS' To Track Social Media by Karl Greenberg
- Bank Of America Sponsorship Includes Mini-Docs by Wayne Friedman
- Steve Keyes Retiring From Volkswagen
- Microsoft Pulls 'Sexting' Video
- AmEx Promo Helps Thank Admins
- Neiman Marcus Tests Discount Concept
- Study: Ford Buyers Satisfied
- General Mills Launches Global Volunteer Projects
- Mercedes-Benz Says Hollywood Hip To Hybrids
- Commentary by None
- Must-Have Vs. Want Commentary by Bob Deutsch
- Marketing Daily - Monday, April 19, 2010
- Golfsmith: Improve Your Game ...Guaranteed! by Sarah Mahoney
- Infiniti Targets Adventurous With Sensual Series by Karl Greenberg
- Burt's Bees Asks Consumers To 'Find Your Burt' by Tanya Irwin
- PepsiCo, Microsoft Team For Soccer Advergame by Aaron Baar
- Chevy Takes The Local Route For MLB by Karl Greenberg
- 1-800 Flowers To Sponsor PCH Games
- The Re-Invention Economy Commentary by Billee Howard
