Marketing Daily Issues for May 2010
- Marketing Daily - Friday, May 28, 2010
- Redbox, Pepsi, Kroger Team Up For 'Movie Night' by Sarah Mahoney
- Household Cleaners Get Greener All The Time by Karl Greenberg
- Firm Finds 20% Of Drivers Are Unfit For Roads by Tanya Irwin
- Average Spend On Virtual Goods Up 14% In '10 by Mark Walsh
- With Sales Up 22%, Tiffany Steps Up Marketing
- Haier, Weather Channel In Cross-Platform Ads
- McDonald's Blyth Moves To Fleishman-Hillard
- KitchenAid To Sponsor Senior PGA
- What Do W Hotel Visitors Like To Do? Commentary by None
- Farewell To Wes Brown Commentary by Karl Greenberg
- Marketing Daily - Thursday, May 27, 2010
- Oscar Mayer Auctions Wienermobile Adventure by Karlene Lukovitz
- Virgin Atlantic Improves Web Performance, Tracking by Tanya Irwin
- Bridgestone Gets NHL Winter Classic For 5 Years by Karl Greenberg
- Deloitte: More To Travel Over Holiday Weekend by Karl Greenberg
- American Eagle Outfitters Bullish On Teen Denim by Sarah Mahoney
- Dunkin' Offers Free Donut With Beverage Purchase
- Online Music: Amazon Gains On Walmart; iTunes Rules
- Ace Hardware Pushes Craftsman For Dad
- Wyndham Launches Green Program, Joins With Eco Group
- What Do Harley Owners Like To Do? Commentary by None
- Give The Brand A Personality Commentary by Len Stein
- Marketing Daily - Wednesday, May 26, 2010
- Ewanick Steers Caddy, Agency Down New Path by Karl Greenberg
- Mintel: People Still Don't Understand Fiber by Karlene Lukovitz
- American Airlines Thanks Troops, Vets, Families by Tanya Irwin
- Lane Bryant Rattles Skeletons In Victoria's Closet by Sarah Mahoney
- Corona Launches Biggest Summer Promo To Date by Karlene Lukovitz
- Kia Hamsters Snicker At Cubist Competition by Karl Greenberg
- CSPI Names 2010 'Xtreme Eating' Menu 'Winners' by Karlene Lukovitz
- Analyst: Microsoft Ready To Reorg Big Time by Laurie Sullivan
- Vacationers Stay Connected To All Things Internet
- Walmart Is Testing A 'Virtual Mirror'
- Insurance Shoppers Less Concerned With Price
- 'Coke Happiness Machine' Version Airs On 'Idol'
- Bag Ladies: Women's Accessories Sales Up 20%
- Commentary by None
- Come Together Commentary by Vanessa Horwell
- Marketing Daily - Tuesday, May 25, 2010
- Supreme Court Blanks The NFL, 9 to 0 by Sarah Mahoney
- Toyota's Scion Takes The Kids For A Ride by Karl Greenberg
- Kraft Bull's-Eye Urges 'Bold Choice' For BBQ Fans by Karlene Lukovitz
- The Hartford Is Top Auto Insurance Website by Tanya Irwin
- Genesee Tries Ironic Touch For Genny Light by Karl Greenberg
- Mountain Dew Fans Crowdsource Ad Media Buys by Laurie Sullivan
- JCPenney Bullish On Liz Claiborne Line
- Samuel Adams Partners On Specialty Beef Cut
- Nokia, Yahoo Team On Mail, Messaging, Maps
- WOMMA Accepting Award Entries
- GM Moves Docherty To Make Room For Ewanick
- Brancheau Grabs Veep Marketing Spot at Nissan
- What Do Jack Daniels Drinkers Like To Do? Commentary by None
- Juneteenth: Opportunity Knocking Commentary by Tru Pettigrew
- Marketing Daily - Monday, May 24, 2010
- Wheat Thins Makes Bonnaroo Festival Big Platform by Karlene Lukovitz
- Study Finds Affluents Believe Recovery Is Here by Sarah Mahoney
- Burger King Put Wings On Pig For BBQ Ribs by Karl Greenberg
- Progressive's Flo Pushes Brand To 2nd From 5th by Aaron Baar
- Consumers Give Marketers Bad Grades On Comms by Sarah Mahoney
- Industry, ANA Respond To Processed Meat Report by Karl Greenberg
- Sony, Google Partner On Android OS Platform
- GM's Ohio Ad Campaign Argues Against SB 204
- Ace Hardware Beats Bigger Rivals -- Again
- Survey: Spending On Grads Is Up
- Fujifilm Dangles Scholarship In Cause-Related Effort
- What Do IPhone Owners Like To Do? Commentary by None
- Measuring Beyond The Lead Commentary by Laura Patterson
- Marketing Daily - Friday, May 21, 2010
- Intel, Sony, Best Buy, Dish Get Google 'Halo' In Deal by Aaron Baar
- Memorial Day Should Boost May's Slow Sales Start by Karl Greenberg
- Presidente Beer Launches U.S. General Market Push by Karlene Lukovitz
- Arm & Hammer Tells Pet Owners: 'Tag A Cat' by Tanya Irwin
- Henkel Looks To Lock Down Brand Awareness by Karl Greenberg
- AutoTrader Touts Its Classics Web Site
- Darby Rejoins Make-A-Wish To Direct Marketing
- Half Seek Accessory Replacement In Electronics
- Southwest Air Continues Bags Fly Free Promo
- John Hancock Launches 'Retirement Talk'
- P&G's Gillette To Send 2 On National Road Trip
- Pepsi Foundation Ups 'Diplomas Now' Commitment
- Who Owns Energy-Saving Appliances? Commentary by None
- How To Market To Males Commentary by Bob Deutsch
- Marketing Daily - Thursday, May 20, 2010
- Mercedes Cuddles Up To The Gen Y Consumer by Karl Greenberg
- 'Twilight' Star Joins Staples, DoSomething Drive by Tanya Irwin
- Beef Expands Message, In Time For Grilling Season by Sarah Mahoney
- ANA Session Explores Emotion, Function Junction by Karl Greenberg
- Burgerville Receipts Provide Order's Nutrition Info by Karlene Lukovitz
- Survey: More See Mobile Phones As 'Retail Tool Kit' by Aaron Baar
- T-Mobile Hosts 'Futbol' Promotion
- Mintel: Banking, Investment DM Remains Steady
- Sandwiches, Burgers Sole Growth Category In 2009
- Target Results Hit Bullseye
- Walmart Offers Cash Perks To The 'Unbanked'
- Levi Strauss Kicks Off Clothesline Design Contest
- Who Buys Flowers Online? Commentary by None
- Keeping It Real Commentary by Matthew Huss
- Marketing Daily - Wednesday, May 19, 2010
- Aflac Partners With Disney For 'Toy Story 3' by Tanya Irwin
- With Sales Up, Walmart Woos The Struggling by Sarah Mahoney
- Chrysler Eyes Multiculti Markets In Appointment by Karl Greenberg
- Food, Beverage Makers Pledge To Slash Calories by Karlene Lukovitz
- JVC, All American Rejects Team For Viral Video by Aaron Baar
- ANA: Brands Seek Emotional/Rational Balance by Karlene Lukovitz
- 'Big Deal' Ads Tout Ford's Small Fiesta by Karl Greenberg
- AT&T Readies Complete Service Bundle
- Sales Strong at Home Depot; Forecast Up
- ESPN Creates In-House Ad Agency
- Chevrolet Sponsors KBB.com iPhone App
- Ocean City, Md. Effort Lures Beachgoers
- Who Landscapes Their Homes? Commentary by None
- Would A Boxer By Any Other Name ... Commentary by Karl Greenberg
- Marketing Daily - Tuesday, May 18, 2010
- DQ, Oreo Partner On Blizzard 25th Anniversary by Karlene Lukovitz
- Buick's Bierley On Surrounding The Consumer by Karl Greenberg
- Nintendo's Wii, Heart Association Team On Play by Aaron Baar
- Lowe's: The 'Do-It' Is Back In Do-It-Yourself by Sarah Mahoney
- Sharpie Uncaps 'Self-Expression' Effort by Karl Greenberg
- Survey: 62% Ready To Dump Insurance Company by Tanya Irwin
- Survey: Dealerships Key To Auto Brand Building
- Norwegian Hosts Country Star, N.Y. Fireworks
- GM Posts Stronger Q1 Results
- Kodak Shows Its Eco-Colors In New Logo
- Hanes, Jordan Tackle 'Bacon Neck' Problem
- Commentary by None
- 'Own' Your Digital Marketing Data Commentary by Kathy McCarthy
- Marketing Daily - Monday, May 17, 2010
- Ford's Farley On Brand's Rise In Public Perception by Karl Greenberg
- PetSmart, GNC Partner For Pet Supplements by Tanya Irwin
- Branding South Africa: May The Best Team Win by Sarah Mahoney
- Hyundai's Perry: We Need To Work On Familiarity by Karl Greenberg
- Snacking Menu Items Up 170% Since 2007 by Karlene Lukovitz
- Jabra's Message: Keep Your Hands Off Of It! by Aaron Baar
- Subaru Donates Outback To ASPCA
- Bayer Animal Health Expands Charitable Efforts
- Jamba Juice Upsizes Flatbreads
- JCPenney, Dillard's Report Strong Earnings
- Who Uses Maternity Care? Commentary by None
- TweetTweet: Customer Engagement Is Calling Commentary by Blake Cahill
