Marketing Daily
Thursday, July 8, 2010
  • Technomic: Industry Far From 'Out Of The Woods'

    Veteran industry analyst Joseph Pawlak points out that unemployment rates are still near double digits, with no short-term turnaround expected. In fact, given how … Read the whole story

  • Tapping The Growing Muslim-American Market

    When it comes to wooing Muslim Americans, U.S. marketers are pretty oblivious, leaving potential customers to scramble for product information on their own. Are … Read the whole story

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  • How Much Of This Is Bun-In-Cheek?

    Professional eating, as the sport is called -- and in case you doubt it's a sport, why, it was carried on ESPN -- is … Read the whole story

  • Girl Scouts Campaign Highlights Impact

    One ad shows teenage girls working together to build houses for Habitat for Humanity, while another depicts astronauts working on the International Space Station, … Read the whole story

  • Chrysler Preps Dealers To Sell Fiat 500

    "The Fiat dealer network will be appropriately sized to serve the market opportunity," said Peter Grady, VP of dealer network development and fleet at … Read the whole story

  • Charitable Effort 'Cornerstone' Of Kohl's BTS

    It will be supported by national advertising, direct mail, digital marketing and public relations. National and Hispanic TV brand spots will begin airing in … Read the whole story