Marketing Daily Issues for October 2010
- Marketing Daily - Friday, Oct. 29, 2010
- FedEx Launches Morphing Map In Global Push by Karl Greenberg
- Industry To Implement Own Package Label System by Karlene Lukovitz
- Department Stores Tear Into Holiday Promos by Sarah Mahoney
- Betty White, Sergeant's Host Pet Contest by Tanya Irwin
- Power: Electric Car Haloes Not Plugged Into Reality by Karl Greenberg
- Bundling Keeps Hold Of Unsatisfied ISP Users by Aaron Baar
- Wave Of New Spirits Brands Rocks Status Quo Commentary by Martin Pazzani
- Marketing Daily - Thursday, Oct. 28, 2010
- Q&A: Chris Perry, Jeff Goodby Go Deep On Chevy by Karl Greenberg
- Blogger Widget Helps P&G Clean Water Initiative by Karlene Lukovitz
- For Barneys, Food Is Fashion This Holiday by Sarah Mahoney
- Toys"R"Us Expands Loyalty Program For Holidays by Tanya Irwin
- Wells Fargo Sponsors 'Day Of The Dead' Fest
- N.J. Nets Sign Deal With Russian Airline Aeroflot
- Hugo Boss Signs As Sponsor of New York Knicks
- Dove Brings 'Favorite Things' Contest to Radio City
- 'Chevy Runs Deep'? ... Uh, Okay ... Commentary by Jim Irwin
- Marketing Daily - Wednesday, Oct. 27, 2010
- Coke Goes For Another Hit Music Single by Karlene Lukovitz
- 1 In 5 Handsets Shipped In Q2 Is A Smartphone by Aaron Baar
- Prilosec Enlists NFL Players In Heartburn Defense by Tanya Irwin
- KBB Buy Puts AutoTrader.com Atop Purchase Funnel by Karl Greenberg
- Best Time For Holiday Ads? Now, Not Later by Sarah Mahoney
- American Family Talks Safe Driving With MTV by Karl Greenberg
- Gen Y To Kill The Christmas Card?
- AmEx Foresees Uptick In Holiday Travel Spend
- 1800 Tequila Signs Marketing Deal With N.Y. Knicks
- Commentary by None
- Get Prospect-centric With Your PR Commentary by James McNulty
- Marketing Daily - Tuesday, Oct. 26, 2010
- Victoria's Secret Offers $2 Million Bra by Sarah Mahoney
- Webroot Pins Hopes On Personality, Humor In Ads by Aaron Baar
- Branded Entertainment 'Must Be Measurable' by Karl Greenberg
- Branded Entertainment: Put Skin In The Game by Karl Greenberg
- Nationwide Groupon Features The Body Shop by Tanya Irwin
- Cuervo Promotes Games With Spitzer, MLB by Karlene Lukovitz
- Doritos, EA Give Madden New Dimension
- U.S. Bank Expands Partnership With Kroger
- Dow Taps Beanstalk for Licensed DIY Line
- Volvo Goes East As Conference Sponsor
- CVS Launches Web-To-Store Photo Express
- Arby's App Ties User Moods To Value Menu Items
- X-Rated Fusion Liqueur Launches Facebook App
- Intel, Just Another Chip Commentary by Jonathan Paisner
- Marketing Daily - Monday, Oct. 25, 2010
- McDonald's Considers 'Tweaking' Dollar Menu by Karlene Lukovitz
- NBA Season Starts; Brands Already At Play by Karl Greenberg
- Land Rover Goes Urban In 10 Cities Worldwide by Karl Greenberg
- Sales Of Certified Pre-Owned Vehicles Take Off by Karl Greenberg
- Many Are Vague On 'Sustainable' Claim Specifics by Karlene Lukovitz
- Buick Brings Dealers To Detroit
- Buick Backs The #140 Conference
- Commentary by None
- Lessons From The Blackjack Table Commentary by Mickey Lonchar
- Marketing Daily - Friday, Oct. 22, 2010
- Glenfiddich Events, Ads Hit Major Metros by Karl Greenberg
- Sears Launches New Payment Option by Sarah Mahoney
- External Validation Drives Gen Y Purchases by Karlene Lukovitz
- J.D. Power: Consumers Adopting Minimalism by Karl Greenberg
- Game Consoles Gain Digital Delivery Traction by Aaron Baar
- Burger King Offering Stardoll Kids' Premiums
- GameStop Gives NASCAR PowerUp
- Online Retailers Expect Gangbuster Holiday
- Analysts Weigh In On Toyota
- Commentary by None
- Using the Customer Buying Process Commentary by Laura Patterson
- Marketing Daily - Thursday, Oct. 21, 2010
- Dunkin' Donuts Inks Deal With Celtics Guard by Karl Greenberg
- For Gen Y Gals, Levi's Finds The Plan Is 'No Plan' by Sarah Mahoney
- IBM Analytics See Uptick In Holiday Sales by Aaron Baar
- Cooking Trends Heavily Reflect Convenience by Karlene Lukovitz
- Farmers Insurance Joins Humor Bandwagon by Karl Greenberg
- Vizio Tackles Rose Bowl Sponsorship by David Goetzl
- Odwalla Moving To 100% Plant-based Bottles
- Skechers Adds Malone, Abdul-Jabbar To Lineup
- Hyundai Prices Equus Starting At $58,000
- Nieman Marcus Camaro SS Sells Out Fast
- Commentary by None
- Using Music To Build Customer Loyalty Commentary by Ray Goforth
- Marketing Daily - Wednesday, Oct. 20, 2010
- Stoli Ads Star Twitter's Co-Founder by Karlene Lukovitz
- Q&A: Kia's Tim Chaney Eyes 4-Point Play by Karl Greenberg
- EA Sports Expands Vision Of Mixed Martial Arts by Aaron Baar
- Hanes Just My Size Bonds With Bloggers by Sarah Mahoney
- Jeep Makes Video Come To Life by Karl Greenberg
- FTC To Recommend Self-Regulation, Not New Laws by Wendy Davis
- Edmunds Talks Tech That Will Change Autos
- Audi To Show At SEMA For First Time
- Chef Boyardee Launches Mom Community
- Women Loving High-End Make-Up
- World Luxury Market Bounces Back Big Time
- Commentary by None
- Where Relationships And Creativity Matter Commentary by Elizabeth Kiehner
- Marketing Daily - Tuesday, Oct. 19, 2010
- Jewelry, Gift Cards Top Holiday Wish Lists by Sarah Mahoney
- Raymond James Leverages Conservatism by Aaron Baar
- Lincoln African-American Campaign Spotlights MKX by Karl Greenberg
- Target Keeps Smaller Formats in Spotlight by Sarah Mahoney
- Domino's Spotlights Ingredients Quality by Karlene Lukovitz
- Kia Extends Its Sponsorship Of The NBA by Karl Greenberg
- Hasbro Sales, Earnings Up 3% Each
- Sprint 4G Coming To New York City Nov. 1
- Southern Comfort Launches Mobile Platform
- Madison Square Garden Launches Collectibles
- Cars.com To Advertise In Super Bowl Again
- Revamped Papa John's Site Offers Loyalty Program
- Manage Your Social Listening Projects Commentary by Becca Ramble
- Marketing Daily - Monday, Oct. 18, 2010
- Sunkist Goes Mobile With Shopper Tech by Karlene Lukovitz
- Q&A: GM's Bierley On What Makes The Buick Brand by Karl Greenberg
- A 'Build It, They'll Come' Theme At ANA 'Masters' by Karl Greenberg
- This Holiday, Will Gift Cards Make A Comeback? by Sarah Mahoney
- Visa Launches New TV, Digital Media by Tanya Irwin
- GEICO Launches Caveman Video Greeting by Tanya Irwin
- Pup-Peroni Hosts 'Couch Talk' Event
- Holland America Joins With Top-Name Chefs
- Walmart Unveils New Sustainable Commitment
- Yoplait, Kroger Leverage Facebook For Cause
- Commentary by None
- Marketers' Constitution Tenet #10 Commentary by Bob Liodice
