Marketing Daily
Tuesday, November 23, 2010
  • Kia Parks Store Online At EBay Motors

    The company's deal with eBay Motors comprises a nationwide, online, new-car shopping experience where people can research, find and purchase a new Kia from … Read the whole story

  • Holiday Linchpin: Black Friday

    The day after Thanksgiving will showcase the influence of empowered spenders online. Read the whole story

  • TIAA-CREF Reaches College Target Via Yahoo Sports

    "We saw numbers for the Yahoo campaign that were 20 to 30% higher than what we originally expected based on similar initiatives," says Kevin … Read the whole story

  • 2011: Mobile Tech -- And Facilities -- On Menus

    Facilitated by social media that let consumers follow their whereabouts, food trucks, vans and carts -- a phenomenon confined largely to key urban areas … Read the whole story

  • Q&A: Can Unhappy Workers Be Made Ambassadors?

    Marketing Daily asked Judah Schiller, CEO of Saatchi & Saatchi S, a San Francisco-based consulting company dedicated to "activating companies for good," to weigh … Read the whole story

  • Purdue Differentiates Self In New Effort

    As the institution begins its recruiting for students for 2011, the language, typeface and style of its manifesto will begin appearing in print, television … Read the whole story

  • Study: Gen Y Puts Brakes On Car Ownership

    Cost of ownership was the biggest reason respondents gave for wanting to give up wheels. Eighty percent of the Millennial respondents said ownership is … Read the whole story